The Coca-Cola Company

Senior Manager, EPICS, AR&UR

Argentina - Buenos Aires Full time

Location(s):

Argentina

City/Cities:

Capital Federal

Travel Required:

26% - 50%

Relocation Provided:

No

Job Posting End Date:

março 4, 2026

Shift:

Job Description Summary:

At The Coca-Cola Company, passion points create connection. Our mission is simple yet powerful: refresh the world and make a difference. 

We are seeking a Senior Manager, EPICS – LATAM to support the execution and delivery of EPICS assets, partnerships, and experiences across the region. This role is hands-on, execution focused, and critical to ensuring high quality activation of entertainment, influencer, cultural, and sports initiatives. 

The ideal candidate is a strong operator with cultural curiosity, experienced in managing partnerships, events, and experiential marketing initiatives, and eager to grow within a regional EPICS organization. 

 

What You’ll Do for Us 

EPICS Activation & Delivery 

  • Execute EPICS initiatives and activations aligned to regional strategy and brand priorities. 

  • Support delivery of music, entertainment, influencer, cultural, and sports platforms. 

  • Ensure flawless execution of rights, assets, and experiences across touchpoints. 

Partnership & Stakeholder Coordination 

  • Manage daytoday relationships with partners, agencies, creators, and rights holders. 

  • Coordinate with Procurement, Legal, Media, and IMX teams to support contracting and execution. 

  • Track deliverables, timelines, and dependencies across initiatives. 

Performance Tracking & Learning 

  • Support measurement of activation effectiveness, including brand, engagement, and business KPIs. 

  • Capture learnings and contribute to best practice documentation and playbooks. 

  • Identify opportunities to improve execution quality and efficiency. 

Integration & Collaboration 

  • Coordinate with Frontline teams and Bottlers to support local activation. 

  • Ensure EPICS initiatives are integrated into IMX, Media, and Social plans. 

  • Support liftandshift of successful executions across markets. 

 

Requirements & Qualifications 

  • Bachelor’s degree required. 

  • 7–9+ years of experience in experiential marketing, partnerships, entertainment, influencer marketing, or related fields. 

  • Experience supporting regional or multimarket initiatives. 

  • Strong organizational and project management skills. 

  • Ability to work effectively in fast-paced, cross-functional environments. 

  • Passion for culture, entertainment, and brand experiences. 

  • Fluent English required; Spanish or Portuguese preferred. 

 

What We’ll Do for You 

  • HandsOn Experience: Build deep executional expertise in EPICS and cultural marketing. 

  • Exposure: Work closely with Directors and senior leaders across LATAM. 

  • Career Path: Clear progression toward Director level EPICS leadership. 

  • Purpose Driven Work: Help create experiences that connect brands with people and culture.

Skills:

Adobe Illustrator, Adobe Photoshop, Agency Management, Arts Education, Creative Briefs, Creative Design, Creative Directing, Graphic Design, Motion Graphics, Photography, Relationship Building, Storyboards, Strategic Thinking, UI UX (Inactive), User Experience (UX) Design, Visual Design, Visual Graphics (Inactive), Waterfall Model

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.