Senior Manager, Content and Editorial

Job Description

What is the opportunity?

We're looking for a talented, strategic content leader to join our brand marketing team at RBC Global Asset Management.

As Senior Manager, Content and Editorial, you'll shape our content marketing strategy from creation through amplification – driving engagement across digital channels while building client loyalty and supporting firm-wide objectives. Reporting to the Director of Content Marketing, you'll lead a talented team of content specialists and serve as the guardian of our brand voice, ensuring consistency and impact across every touchpoint.

This role is perfect for someone who thrives at the intersection of financial expertise and creative storytelling - someone who can distill complex investment concepts into compelling narratives that resonate with advisors and investors alike.

What will you do?

Strategy & Execution

• Lead content strategies that support marketing initiatives and business priorities
• Partner with Product, Sales, and Corporate Communications teams to align content with organizational goals
• Develop innovative approaches to present investment concepts that drive product sales

Content Development & Quality

• Create, edit, and publish articles, brochures, and collateral aligned with key messages
• Edit, publish and amplify investment team commentary and insights
• Ensure all content maintains brand consistency in style, quality, and tone of voice
• Optimize content for search and user experience across all channels (digital, social, email, print, in-person)
• Apply strong proofreading and editing skills to all marketing communications
• Analyze content performance metrics and improve digital content effectiveness across all digital marketing channels and campaigns to drive business outcomes.

Leadership & Collaboration

• Manage a team of digital marketing communications experts to deliver timely, insightful content
• Foster collaboration within the marketing team and across organizational partners
• Guide team members and partners to maintain brand voice consistency

Industry Knowledge

• Maintain deep understanding of investment solutions and concepts
• Stay current on asset management industry landscape and content marketing trends

What do you need to succeed?

Must-have

• 5-7+ years in content creation, marketing, and/or communications within financial services
• Proven track record delivering high-performing content marketing campaigns
• Demonstrated success writing about financial and investment topics
• Experience managing teams and developing high-performing talent
• B2B and/or B2C marketing experience, ideally in asset management or wealth management

• Post-secondary degree in digital marketing, marketing, communications, or equivalent

• Excellent proficiency with Microsoft Office, MarTech tools, Content Management Systems, and Social Media platforms
• Knowledge of SEO and AEO best practices
• Understanding of content workflow tools and process optimization

Nice-to-have

• Understanding of content workflow tools and process optimization

• Professional designations: CSC/IFIC, CFP, or CFA Level 1

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

• A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation, commissions, and stock where applicable
• Leaders who support your development through coaching and managing opportunities
• Ability to make a difference and lasting impact
• Work in a dynamic, collaborative, progressive, and high-performing team

Job Skills

Additional Job Details

Address:

RBC CENTRE, 155 WELLINGTON ST W:TORONTO

City:

Toronto

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

WEALTH MANAGEMENT

Job Type:

Regular

Pay Type:

Salaried

Posted Date:

2026-04-27

Application Deadline:

2026-05-11

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Compensation for this position (including salary and discretionary/variable payments) will be determined by factors, including but not limited to candidate's experience, skills, registration status, performance, individual goals, market conditions, and business needs.

Pay Range

The expected pay range for this position is:

$90,000.00 - $140,000.00

The pay range provided is for the primary work location referenced in the Additional Job Details section of this job posting. Pay ranges may differ based on location. If the posting lists multiple job locations, a recruiter can confirm availability of the role and the relevant pay rage for the additional locations listed. RBC supports pay transparency and we strive to ensure all pay ranges are competitive, fair, and equitable.

You have the potential to earn RBC's discretionary variable compensation program which gives you an opportunity to increase your total compensation, provided that business meets its performance targets and you meet your individual goals.

Our Employment Opportunities

At RBC, we are guided by living shared values of Client First, Integrity, Collaboration, Respect and Excellence and winning together as One RBC. We believe an inclusive workplace that has diverse perspectives is core to our continued growth as one of the largest and most successful banks in the world. Maintaining a workplace where our employees feel supported to perform at their best, effectively collaborate, drive innovation, and grow professionally helps to bring our Purpose to life and create value for our clients and communities. RBC strives to deliver this through policies and programs intended to foster a workplace based on respect, belonging and opportunity for all.

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RBC is presently inviting candidates to apply for this existing vacancy. Applying to this posting allows you to express your interest in this current career opportunity at RBC. Qualified applicants may be contacted to review their resume in more detail.