Gap Inc.

Senior Manager, Commercial Planning

SF - 2 Folsom Full time

About the Role

The Senior Manager of Promotional Planning & Execution supports Old Navy’s end-to-end promotional strategy and execution, helping deliver compelling customer-facing offers that drive traffic, conversion, and engagement across channels. Reporting to the Director of Commercial Planning & Execution, this role plays a critical part in shaping the brand’s commercial narrative and ensuring seamless execution of promotional
programs.

What You'll Do

Promotional Planning & Strategy Support

  • Partners with the Director to develop and maintain the promotional calendar in alignment with brand financial goals and customer insights.
  • Manages execution of key promotional programs, including Primary and Secondary offers, Item of the Week, Loyalty incentives, and Bounce Back programs.
  • Supports scenario planning and in-season adjustments based on performance and investment reviews.
  • Represents Promotional Planning cross functionally; synthesizes complex data into compelling narratives for executive stakeholders.
  • Acts as a key connector across functional domains including Online Experience, Stores, Merchandising, Marketing, Inventory, Finance, and Operations.
  • Lead weekly commercial planning touchpoints with Merchandising Planning teams to ensure cohesive execution and alignment.

Market & Data Insights

  • Provide a strong understanding of market and competitive trends to inform planning decisions.
  • Leverage data-driven insights to optimize planning and enhance customer experience across all channels

Execution & Omnichannel Coordination

  • Oversees day-to-day execution of promotional plans across stores and digital channels, ensuring alignment with customer promise and operational readiness.
  • Drive Canada and influence U.S. to ensure effective leverage market application and manage deviations from the US Specialty Omni Plan.
  • Coordinates with cross-functional partners (Marketing, Merchandising, Online Experience, Inventory, and Operations) to ensure consistent value messaging and flawless delivery.
  • Supports documentation for the Plan and its change management, including but not limited to the Commercial Calendar, the weekly Commercial Recap, and ad hoc urgent updates as needed.
  • Monitors in-season performance and recommends tactical adjustments to optimize results.

Cross-Functional Collaboration

  • Acts as a liaison between Commercial Planning and key partner teams to ensure smooth communication and alignment.
  • Prepares and delivers clear updates and insights for leadership forums as needed.
  • and feedback to build team capability and engagement.

Continuous Improvement

  • Participates in post-mortem reviews to capture learnings and inform future planning.
  • Leverages data and customer insights to recommend enhancements to promotional strategies.
  • Supports process improvements and efficiency initiatives

Who You Are

  • 5–7 years of experience in promotional planning, retail, or consumer goods.

  • Strong analytical skills and ability to translate data into actionable insights

  • Experience in campaign execution and cross-functional coordination.

  • Comfortable working in a fast-paced, dynamic environment.

  • Strong communication and organizational skills.

  • BA/BS required; MBA a plus.