Senior Manager, Amazon Global Marketing

This role is located on-site at one of our offices

This position is office-based, meaning regular in-person collaboration or use of office equipment is essential to maximize effectiveness for this team and/or position. Qualified applicants must live within commuting distance of New York, Boston, or Seattle, and should expect to be in office a minimum of 4 days per week.

Sonos is seeking a Sr. Manager, Amazon Global Marketing to lead our global Amazon marketplace marketing strategy. This role will own Amazon as a critical marketing channel, driving full-funnel performance through retail media, premium content experiences, and cross-functional alignment. You will lead and define the Sonos customer journey on Amazon, ensuring a best-in-class, consistent, and high-converting experience across all Amazon marketplaces globally. You will be a commercial thinker who can confidently interpret business requirements to develop strategic marketing plans.

Amazon is a critical touchpoint in the Sonos customer journey. This role ensures that every interaction, from discovery to conversion, reflects the quality of our brand while delivering strong business results.

 

If this sounds like you, we want to hear from you. 

What you'll do:

Global Amazon Marketplace Strategy 

• Define, own, and champion the global Amazon Marketplace marketing strategy

• Lead the planning and strategic direction of retail marketing initiatives across Amazon’s suite of advertising tools, including Amazon AMS & DSP, Sponsored Products and more 

• Set a comprehensive global digital merchandising strategy for Amazon, in partnership with the Brand Experience team, so that regional teams can operate with speed and scale

• Develop and manage a rigorous testing agenda to innovate and optimize every stage of the customer journey, from awareness to conversion

Analytics, Measurement & Optimization

• Own Amazon-specific performance metrics, including traffic, conversion rate, ROAS, and new-to-brand acquisition

• Translate performance data into actionable insights and strategic recommendations

• Establish testing roadmaps to continuously improve media effectiveness and content performance

• Translate complex data into actionable insights, providing clear recommendations to leadership and cross-functional teams to inform investment decisions and strategic direction

Collaboration & Leadership

• Collaborate closely with global and and regional sales and marketing teams to ensure a cohesive, integrated approach to customer acquisition

• Lead, mentor, and develop agency and vendor partnerships, providing strategic direction and oversight to ensure high-quality execution and impactful results

• Serve as the internal subject matter expert for Amazon Marketplace marketing, educating teams on best practices and emerging trends to maintain Sonos’ competitive edge

• Manage a team of regional Amazon Marketing Managers (EMEA, Americas, APAC)

Global Marketplace Coordination

• Lead Amazon strategy across international markets, ensuring consistency while enabling local optimization

• Collaborate with regional stakeholders and in-market specialists to execute effectively across geographies

• Identify global opportunities for scale, efficiency, and innovation

What you'll need:

• 8-10+ years of experience in Amazon Marketplace marketing, with a focus on full-funnel strategy and execution

• Demonstrated expertise in the Amazon advertising ecosystem, including hands-on experience with Amazon DSP, Sponsored Brands, and/or PPC campaigns

• Proven success in leading growth marketing initiatives that have delivered measurable business impact and ROI

• Exceptional analytical skills, with the ability to translate complex data into clear, actionable insights and strategic recommendations

• Strong understanding of marketing technology, attribution models, and data analytics platforms

• Excellent leadership, communication, and collaboration skills, with a track record of influencing and partnering with stakeholders at all levels

• International experience working with local Amazon teams 

• Bachelor's degree or equivalent practical experience in Marketing, Business, or a related field

Nice to have:

• A master's degree (MBA or equivalent) is a plus, but not required

• Experience in the  electronics or technology industry is a bonus

• Hands-on knowledge of artificial intelligence (AI) use cases for business and marketing

• Previous experience in a global role, managing performance across different markets and cultures

Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. If you don’t have 100% of the skills listed, we strongly encourage you to apply if interested.

Visa Sponsorship: Sonos is unable to sponsor or take over sponsorship of an employment visa for this role at this time. We ask that applicants be authorized to work for any US employer, both now and in the future.

#LI-Onsite

Your profile will be reviewed and you'll hear from us once we have an update. At Sonos we take the time to hire right and appreciate your patience.

The base pay range for this role based off geographic location is:

$150,000 and $188,000

The specific pay offered will depend on the candidate’s geographic location, as well as qualifications and experience. We apply geographic pay differentials based on the cost of labor in the market.  Employees in high-cost locations may be compensated at the upper end of the range, while those in medium or low cost markets may be compensated at the lower end of  the range. Your recruiter can provide more details about the specific salary range for your location during the hiring process. 

Please note that compensation details listed in US job postings reflect the base salary only, and do not include bonus, equity, or benefits.

We also offer a comprehensive benefits program with choice and flexibility in mind to help support the health, wealth, and overall well-being of our employees. Regular full time employees in the US are eligible for benefits on day one, including:

• Medical, Dental, and Vision Insurance

• A 401(k) plan with company matching and immediate vesting

• An Open Time Off policy (OTO) so you have maximum opportunity to disconnect and recharge, with no tenure-based vacation accruals required

• 80 hours of sick time upon hire, refreshed annually

• Up to 12 paid holidays per calendar year

• Sonos offers a generous paid leave program for new parents or to care for a family member with a serious health condition, as well as short- and long-term disability for your own medical condition

• Company-paid Disability, Life, and AD&D Insurance

• Voluntary benefits, including Voluntary Life, AD&D, Accident, and Pet Insurance

• Mental health benefits to support your holistic well-being

• A generous employee discount program & Sonos Radio HD - on us!

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.

Notice to U.S. Job Applicants: Sonos is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.

Sonos is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to accommodations@sonos.com and let us know the nature of your request and your contact information.