Senior Loyalty Manager

Join us and experience Bunnings from the other side of the counter!

What’s in it for you when you’re part of our team:

• Team discount at Bunnings and other Wesfarmers brands including Kmart, Target and Officeworks to name a few

• Free standard OnePass membership

• Access to over 100+ exclusive team member benefits across health, shopping, travel and stay, wealth, work and leave

• 12 weeks paid parental leave, regardless of gender

• Fun stuff like annual festive gifts, discounted food and drinks at our Bunnings Cafe, and travelling store team member opportunities

• We’re genuinely invested in your career and no matter where you start with us, that pathway is yours to build

We are seeking an experienced Senior Loyalty Manager to join out Bunnings team.

About the role

This is a rare opportunity to lead the evolution of Bunnings’ commercial loyalty program - PowerPass - at scale. You’ll be at the heart of shaping how thousands of trade customers engage with our brand across digital, in-store and personalised experiences. With a cross-functional team of 20+ and partnerships spanning data, tech, marketing and operations, you’ll bring bold ideas to life and drive real impact.

Our team makes it happen.

We’re looking for someone who’s ready to take loyalty to the next level - someone who thrives on challenge, collaboration and innovation. At Bunnings, we’re all about inspiring you to give it a red hot go.

What’s involved

You’ll lead the PowerPass loyalty strategy and execution, working across the business to deliver a seamless and engaging customer experience. This includes:

• Shaping and optimising the end‑to‑end loyalty journey across app, online, online and in-store touchpoints.
• Partnering with analytics and personalisation teams to drive targeted and meaningful member engagement.
• Embedding commercial thinking into program design to deliver customer and business value.
• Collaborating closely with legal, tech, marketing, store ops and other partners to ensure smooth delivery and deliver a consistent, high-quality loyalty experience. 
• Monitoring performance metrics to identify opportunities to continuously improve program performance.
• Championing innovation and data-driven thinking across the loyalty space.

About You

You’re a strategic thinker who’s passionate about customer experience and knows how to turn insights into action. You bring a collaborative mindset and thrive in cross-functional environments. You’re confident leading complex projects and influencing senior stakeholders, but you also know the value of listening and learning from your team.

You’ll be joining a group that values openness, teamwork and achievement. We back each other, share ideas freely and celebrate progress - big or small.

What you’ll need

To hit the ground running, you’ll bring:

• 10+ years in senior loyalty leadership roles, ideally in retail or commercial settings.
• Experience managing medium to large teams (15+ people).
• Strong strategic and analytical skills, with a knack for turning data into action.
• Proven ability to lead cross-functional initiatives and deliver results.
• Excellent communication and stakeholder engagement skills.
• A Bachelor’s degree in Business or related field (MBA a bonus).

Ready to join us? Apply now and help us shape what’s next!
Let’s build something great together.

You’ll be part of a workplace where you’ll feel like you belong.

We love the diversity across our teams, brought together in an inclusive culture guided by our values. We welcome applications from individuals of all ages, cultural backgrounds, abilities, sexual orientations, and gender identities. We strongly encourage Aboriginal and Torres Strait Islander peoples to apply and join us in shaping a workplace that celebrates First Nations voices, perspectives, and contributions. Please note, you must be age 15 or over to apply for a role at Bunnings.

We’re all about fairness at Bunnings, and our team’s here to support you every step of the way. If you need any adjustments, just let us know - we’re here to help. If you’ve got the experience, skills, and drive to grow - but don’t quite nail every part of the job description - we still want to hear from you. For support, contact us at jobs@bunnings.com.au.

Bunnings reserves the right to close job advertisements at any time, so we encourage you to apply early. We do not accept unsolicited resumes from recruitment agencies, as we have a dedicated internal Talent Acquisition team managing all hiring processes.

About Us

Bunnings is the leading retailer of home improvement and lifestyle products in Australia and New Zealand. We're proud to support project builders, commercial tradespeople and the housing industry through our network of stores, trade centres, frame and truss sites and online.

At Bunnings, our purpose is simple: we’re here to inspire people to have a red hot go! Whether that's backing our team to grow, supporting customers to take on new projects, or helping communities make a real difference. By joining our passionate and diverse team, you will be part of a culture that encourages you to roll up your sleeves and build something great together. If you’re ready to have a go, apply today.

Please note if you are offered a role with us, background checks may be required. This can include police, employment, medical and qualification checks. If a police check search returns a criminal record, Bunnings will assess whether the record impacts your ability to perform the key requirements of the role.