Walkme

Senior Integrated Marketing Programs Manager - Customer Lifecycle

Raleigh / New York City / Austin Full Time
WalkMe, an SAP company, pioneered the Digital Adoption Platform (DAP) to enable business leaders to fully harness technology in today's complex digital landscape. By leveraging WalkMe's features—guidance, engagement, insights, and automation—employees boost efficiency, executives gain greater visibility into digital usage, and organizations maximize their digital assets, driving successful digital transformation.

Together, SAP and WalkMe form a powerful partnership that revolutionizes the digital transformation journey. This collaboration allows businesses to unlock the full potential of SAP's robust ERP solutions while seamlessly enhancing user experience and productivity with WalkMe's intuitive digital adoption platform.

WalkMe is looking for a Senior Integrated Marketing Programs Manager to build and scale the integrated marketing programs that engage, retain and expand our customer base.

Our customers are solving some of the hardest challenges in enterprise technology; driving adoption across complex tech stacks, reducing digital friction, and making change stick. The programs you build in this role will help those customers get more value from WalkMe faster, stay engaged as their needs evolve, and discover new ways our platform can support their goals.

This is a hands-on, senior level role where you'll own and execute integrated campaigns that reach existing customers at the right moments, with the right message, through the right channels. Partnering closely with Customer Success, Product Marketing, Sales, and Growth, your programs will span the full customer lifecycle, bringing rigor and creativity to campaigns that drive deeper adoption, stronger retention, and measurable expansion pipeline.