Senior Director II, Franchise Operations Lead, Nigeria

Position: Franchise Senior Director - Nigeria 

Reporting: VP Franchise Operations NEF 

Africa Operating Unit 

Location: Nigeria 

Job Summary: 

The Nigeria Franchise Senior Director will lead the Nigeria Franchise team and agenda, providing commercial expertise to successfully execute our business plan with our bottling partner in Nigeria. This role will coordinate all Marketing, Commercial, and Franchise activities across the region, driving volume and share objectives. The successful candidate will leverage functional support and expertise to quickly address opportunities in Marketing, Commercial, Legal, PAC, Technical, Finance, or HR. 

Nigeria is the second largest market in Africa. With a population of 175 million and low per capita, Nigeria offers significant growth opportunities for our expanding business. Our diverse portfolio includes products such as Sparkling Beverages, Juice, Water, and Malt, generating a system net sales revenue (NSR) of $1 billion. Reporting directly to the VP of Franchise, Nigeria & North Africa, you will play a critical part in turning around our operations and maximizing potential in this dynamic market. 

Key Responsibilities: 

(Includes percentage of time spent on each activity) 

Strategy and Business Performance (15%) 

• Develop and implement annual business plan (ABP) and 3-year business plan (LRP) for assigned geography. 

• Align bottler around key investment commitments. 

• Approve and ensure execution of annual bottler business plan (BBP) – manage opportunities and issues arising with Bottler LT. 

• Approve and ensure execution of annual Customer Business Plans. 

Finance Management (15%) 

• Manage P&L for the Region ensuring delivery of the Profit, Volume, and Share numbers. 

• Ensure adherence to Local Chart of Authority, financial governance standards, and management of Opex locally. 

• Adjust and correct during the annual cycle to ensure delivery of profit numbers. 

Market Execution and Commercial Excellence (15%) 

• Identify commercial and market development initiatives. 

• Leverage conjoint analysis and the Operating Unit (OU) experts. 

• Drive Right Execution Daily (RED) agenda, consumer programs, and horizontal expansion. 

• Actively pursue Route to Market (RTM) improvements and outlet creation incentive programs. 

Managing Production and Distribution Capacity (15%) 

• Lead conversations with bottling partners to agree on investment levels to meet demand. 

• Plan three years ahead for investment in Capacity, Glass, and Coolers. 

• Lead the Quality agenda at the plants, monitor capacity performance. 

Franchise Leadership (10%) 

• Build value-based and strategic relationships with System partners at Bottler leadership team and regional levels. 

• Lead end-to-end alignment of country integrated execution plan process with Bottling partner. 

• Lead strategic System capability planning. 

People Leadership (10%) 

• Motivate and lead the Region Team and any dotted line functional support. 

• Build team capability and effectively manage all people processes. 

External Stakeholders and Sustainability Management (10%) 

• Represent the Company to all external stakeholders and all KO events. 

• Manage the company's profile and reputation, lobby Governments with PACS support. 

• Lead the Workplace Rights and Human Rights agenda with bottling partner(s). 

• Assist in the execution of community programs designed to enhance KO reputation within the community. 

Key Qualifications: 

• 15 years' business and/or functional experience, with FMCG Company, Operations and Strategy experience preferred. 

• Business degree required; MBA preferred. 

• Functional experience and bottler experience is an advantage. 

• Strong understanding of the full value chain in Coca-Cola or a related business. 

• Solid strategic analysis, thinking skills, and commercial understanding. 

• Financial skills and ability to manage P&L. 

• Knowledge of governance requirements and Code of Business Conduct. 

• Strong people management skills. 

• Proven trajectory as a leader of leaders with excellent leadership capability, able to work in a diverse cultural environment, highly efficient communicator, and influencer at all levels. Must role model Leadership and Growth Behaviors. 

• Ability to lead cross-functional teams with non-hierarchical networks and strong collaboration and communication skills. 

• Must be a master in the extraction of actionable commercial insights and development of competitive strategies and initiatives. 

• Solid risk management and contingency planning skills. 

• Capture and network best practices, import and export good ideas. 

• Multiple top-level interactions with senior management team members of KO system. 

• Strong negotiation, influence, and communication skills to align strategies as well as build value-based relationships through numerous sensitive situations (typically with bottler) are essential.