Role Specific Information
Job Description
About the Role
As Senior Digital Initiatives and Omni Channel Experience Analyst, you will support the strategy and delivery of complex, customer-facing initiatives across pre-purchase and in-flight journeys. In this role you will lead upfront coordination, analysis and readiness for omni-channel experience initiatives, ensuring work is well-defined, aligned, and positioned for successful execution. You will operate with a high degree of autonomy, partnering cross-functionally to shape solutions, identify risks, and enable scalable delivery across Cart, Checkout, Payments, and related customer journeys.
What You’ll Do
Lead upfront discovery and analysis for experience initiatives and translate business needs into clear problem statements, requirements, and success criteria, ensuring initiatives are well-scoped before entering delivery
Partner cross-functionally with Technology, UX, Finance, Marketing, Legal, Supply Chain and Customer Service to align requirements, assumptions and readiness
Assess customer friction and performance data to identify opportunities and inform recommendations for initiative rollouts or experience improvements
Support roadmap readiness by evaluating tradeoffs, sequencing options and risks prior to prioritization decisions
Drive structured intake and strategic discovery to ensure initiatives are clearly defined, aligned to enterprise priorities and execution-ready
Proactively assess operational, financial and customer impact, elevating risks with synthesized context, trade-offs, and recommended mitigation strategies to inform leadership decision-making
Lead testing and rollout strategies by defining hypotheses, measurement plans and validation approaches in partnership with analytics and testing teams
Develop clear documentation (requirements, summaries, executive readouts) to support cross-functional alignment
Act as a connective partner between strategy and execution teams, ensuring intent is preserved as work moves into build and delivery phases
Additional tasks may be assigned
What Skills You Have
Required
4+ years of experience in e-commerce, retail, digital merchandising, or related functions with demonstrated ownership of complex, cross-functional initiatives
Deep understanding of digital customer journeys (Cart, Checkout, Account, Post-Purchase, etc.) and the ability to evaluate experience performance holistically
Strong analytical fluency with experience synthesizing large data sets into clear, actionable insights that influence prioritization and business decisions
Proven ability to operate independently in ambiguous environments, structuring problems, defining scope, and driving alignment across stakeholders
Demonstrated experience identifying operational, financial, and customer risks, proactively recommending mitigation strategies and trade-offs
Strong executive communication skills, with the ability to distill complex findings into concise narratives tailored to different audiences
Proficiency in advanced Microsoft Excel and Google Sheets, dashboarding tools (e.g., Tableau, Qlik, LookerStudio, etc), and experience working with testing frameworks
Demonstrated ability to balance strategic thinking with executional follow-through, ensuring initiatives deliver measurable business impact
Preferred
Familiarity with digital systems and tools (e.g., Adobe Analytics)
Exposure to A/B testing, personalization, or customer segmentation, with an understanding of how these drive digital growth
Essential Functions
The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl’s may revise this job description at any time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.
Ability to perform the accountabilities listed in the “What You’ll Do” Section
Ability to comply with dress code requirements
Basic math and reading skills, legible handwriting, and basic computer operation
Ability to maintain prompt and regular attendance and meet scheduling requirements as set by the company
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and to receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner