Sales Development Manager

About this role

Faire’s SDR team is the engine of top-of-funnel pipeline generation - responsible for identifying, engaging, and qualifying high-potential brands for our Account Executives. The team’s work directly fuels our ability to grow GMV and expand brand partnerships across categories.

We’re looking for a Sales Development Manager to lead a team of 6–8 SDRs through this next chapter. This isn’t a build-from-scratch role - you’ll inherit a high-performing team with established processes, cadences, and tooling (SalesLoft, Orum, SFDC). The opportunity is to take what’s working and push it further: raise the bar on coaching, tighten the operating rhythm, and bring a proactive strategic lens to how we evolve the SDR function - including how we leverage AI and automation.

This role is for you if you’ve led outbound SDR or BDR teams, love the craft of developing early-career sellers, and have opinions about where the SDR role is headed. You thrive on operational rigor and can articulate what’s working, what’s not, and what to do about it - without waiting to be asked.

What you’ll do 

• Own team performance and forecasting - Feel ownership over exceeding your team’s quota, forecast accurately on a weekly basis, and maintain clear visibility into pipeline growth via demos set, leads accepted, and contacts created
• Coach and develop SDRs - Shadow and review cold calls, provide feedback on email cadences, run structured 1:1s, and deliver timely, actionable coaching that raises the floor and the ceiling of your team’s performance
• Build and maintain the operating system - Manage SLAs, input expectations, and the weekly rhythm of outreach. Ensure your team knows what “great” looks like day-to-day across calls, emails, and book management
• Drive strategic initiatives - Own or co-own projects that improve SDR productivity and effectiveness, including evaluating new tools, refining cadences and messaging, and shaping how AI/automation fits into the SDR workflow
• Advocate for the SDR function - Identify enablement gaps, build business cases for resources, and represent the SDR team’s needs in cross-functional and leadership settings. Show up with a visible voice, not just data
• Recruit and retain top talent - Stay in recruiting mode, knowing that SDRs will graduate into AE and other roles. Build a bench of high-potential candidates and maintain a strong interview process

Qualifications

• 2+ years of experience managing an outbound SDR, BDR, or inside sales team, ideally in a B2B technology or marketplace environment
• Track record of consistently hitting or exceeding team pipeline and demo targets through disciplined input management and cadence execution
• Strong call coaching and rep development chops - you can shadow a cold call, debrief it with specific feedback, and help an SDR get meaningfully better week over week
• Pipeline diagnostics instinct - you always know where your team is pacing and why, you spot problems in leading indicators before they hit the top line, and you build dashboards when you need new visibility
• A point of view on cadence design and channel strategy - what messaging works, why conversion rates are off, and how cold call, email, and social outreach work together
• Proactive strategic thinker - you bring forward diagnoses and hypotheses without being prompted, and you think in 3–6–9 month horizons about how the SDR function should evolve
• Curious about AI and automation in outbound prospecting - you’ve experimented with or have a perspective on how these tools change the SDR workflow, goals, and role definition
• Excellent communicator who shows up with a visible leadership voice - you present clearly, articulate trade-offs, and advocate for your team’s needs in cross-functional settings
• Experience with sales engagement platforms (SalesLoft, Outreach, or similar) and CRM (Salesforce)
• Comfort with ambiguity and a bias toward action - you figure things out and move forward
• Retail, e-commerce, or marketplace experience is a strong plus
• Based in or willing to relocate to San Francisco

On-Target Earnings (OTE) Range

San Francisco: the pay range for this role is $153,000 to $210,000 per year.

This role will also be eligible for equity and benefits. Actual On-Target Earnings (OTE) will be determined based on permissible factors such as transferable skills, work experience, market demands, and primary work location. The OTE range provided is subject to change and may be modified in the future.