Our Journey
ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel — not just to build a Cashback platform, but to reimagine how brands and consumers connect. As former advertisers, they understood the limitations of traditional marketing, and saw an opportunity to deliver more value on both sides. That idea quickly turned into action, and the first prototype was built over a weekend with the other co-founders. Today, ShopBack serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily. We're building The World’s Most Rewarding Way to Shop — and looking for bold, driven individuals to join us.
About the Role
We’re looking for a hands-on Regional Content & Creative Lead to shape how ShopBack shows up across our marketing ecosystem. You’ll own the content & creative stream within Online Marketing (OM) – working alongside our MarTech and OM leads – with a strong focus on creator-led, short-form video and UGC-style performance creatives across Meta and TikTok, while also driving static, rich media, and other creative formats across channels (e.g. social, CRM, onsite, display, partner assets).
This is not a pure “strategy” or “deck-making” role – you’ll be deep in the work: scripting, shooting, editing, designing, iterating, and then scaling what works across markets through playbooks, toolkits, creator programs, and over time building and mentoring a small but high-performing creative pod around you.