Product Marketing Campaign Manager

Product Marketing Campaign Manager

The Opportunity:

We are seeking a B2B Product Marketing Campaign Manager to drive marketing activities that support the go-to-market efforts for our growing portfolio of products and partner and reseller offerings. As a company transitioning from a services focus to a hybrid product and partner model, this role will be pivotal in shaping how we bring these new offerings to market.

This is a strategic, cross-functional role that requires outstanding collaboration, messaging expertise, and campaign management skills. The ideal candidate will thrive in a fast-paced, evolving environment and excel at creating structure amid complexity.

Join us. The world can’t wait.

You Have:

• 10+ years of experience in B2B marketing

• Experience in partner, alliance, or channel marketing, including co-marketing initiatives

• Knowledge of technology products, platforms, or solutions, including in regulated or complex industries

• Knowledge of creating messaging frameworks, value propositions, and differentiated positioning for target audiences

• Ability to lead cross-functional initiatives without direct authority

• Ability to develop compelling collateral and sales enablement assets such as one-pagers, pitch decks, and case studies

• Ability to manage integrated campaigns, including objective setting, stakeholder alignment, and execution coordination

• Ability to collaborate across teams and build stakeholder alignment

• Ability to deliver projects on time in a dynamic environment

• Bachelor’s degree

Nice If You Have:

• Experience with services-to-product transformations or hybrid services-and-product business models

• Experience with governance models and processes for approvals and risk management

• Experience using marketing tools such as customer relationship management, marketing automation platforms, content management systems, or analytics dashboards

• Experience identifying and executing on industry event sponsorships and conference opportunities

• Knowledge of operating within a regulated business environment and navigating legal and compliance reviews

• Knowledge of enterprise sales processes and the role of marketing in supporting sales enablement

• Ability to create and oversee the development of thought leadership content to drive industry credibility

• Ability to be highly adaptable and comfortable working in an evolving business environment

• Possession of excellent interpersonal and project management skills

• Bachelor’s degree in Marketing, Business, Communications, or a related field

Compensation

At Booz Allen, we celebrate your contributions, provide you with opportunities and choices, and support your total well-being. Our offerings include health, life, disability, financial, and retirement benefits, as well as paid leave, professional development, tuition assistance, work-life programs, and dependent care. Our recognition awards program acknowledges employees for exceptional performance and superior demonstration of our values. Full-time and part-time employees working at least 20 hours a week on a regular basis are eligible to participate in Booz Allen’s benefit programs. Individuals that do not meet the threshold are only eligible for select offerings, not inclusive of health benefits. We encourage you to learn more about our total benefits by visiting the Resource page on our Careers site and reviewing Our Employee Benefits page.

Salary at Booz Allen is determined by various factors, including but not limited to location, the individual’s particular combination of education, knowledge, skills, competencies, and experience, as well as contract-specific affordability and organizational requirements. The projected compensation range for this position is $69,400.00 to $158,000.00 (annualized USD). The estimate displayed represents the typical salary range for this position and is just one component of Booz Allen’s total compensation package for employees. This posting will close within 90 days from the Posting Date.

Identity Statement

As part of the application process, you are expected to be on camera during interviews and assessments. We reserve the right to take your picture to verify your identity and prevent fraud.

Work Model
Our people-first culture prioritizes the benefits of flexibility and collaboration, whether that happens in person or remotely.

• If this position is listed as remote or hybrid, you’ll periodically work from a Booz Allen or client site facility.
• If this position is listed as onsite, you’ll work with colleagues and clients in person, as needed for the specific role.

Commitment to Non-Discrimination

All qualified applicants will receive consideration for employment without regard to disability, status as a protected veteran or any other status protected by applicable federal, state, local, or international law.