About Us
SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market, and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.
At SharkNinja, our purpose is to positively impact people’s lives every day in every home around the world. New Product Development is where that impact is realised through the delivery of scalable, manufacturable products that set the standard for performance, reliability, and consumer value.
As a Principal Electronics Systems Engineer – New Product Development, you define electronic system strategies, make high impact architectural decisions, and influence multiple product programs. Your remit extends beyond individual projects to shaping platforms, standards, and technical direction that enable sustained product innovation and delivery at scale.
You are accountable for system level outcomes, comfortable making complex trade offs, and trusted to guide teams through ambiguity toward clear, executable solutions. This role has significant influence across Engineering, Product Development, Quality, and Manufacturing.
Owning and defining system architectures for complex consumer products across electronics, embedded software, and integrated electromechanical systems
Setting technical direction for multiple new product programs, ensuring alignment with platform strategies, cost targets, and manufacturability goals
Leading concept to development readiness activities, de-risking technologies and architectures before formal program commitment
Making and defending critical system level trade offs across performance, cost, reliability, compliance, and schedule
Establishing clear system requirements, interface definitions, and functional architectures across multidisciplinary teams
Driving development of reusable electrical and embedded platforms to improve speed, quality, and consistency across product portfolios
Providing technical leadership during system integration, EMC, safety, DVT, and regulatory compliance activities
Partnering with Product Management and Engineering leadership to support roadmaps, investment decisions, and long term technology strategy
Reviewing, challenging, and approving designs through formal design reviews, raising the technical bar across teams
Mentoring senior and mid-level engineers, acting as a reference point for complex technical issues
Communicating complex system concepts clearly to technical and non technical stakeholders
Bachelor’s or Master’s degree in Electrical Engineering, Systems Engineering, or a related discipline
10+ years of experience delivering complex consumer electronics products, with demonstrated system-level ownership
Proven track record of defining and shipping electronic system architectures used across multiple products or platforms
Deep systems integration expertise across electrical, embedded, and mechanical domains
Advanced analogue and digital circuit design capability, including signal integrity, filtering, and mixed-signal systems
Strong hands on experience with power electronics (AC/DC, flyback, buck/boost) and regulatory considerations
Embedded systems expertise including MCU selection, memory architectures, and hardware/software partitioning
Experience integrating sensor systems and wireless connectivity (Bluetooth, Wi-Fi) into production products
Ability to evaluate new technologies with a pragmatic focus on reliability, supply chain, and scalability
Experience influencing without direct authority across teams and functions
A strategic mindset combined with a bias for execution and technical excellence
Our Culture
At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.
What We Offer
We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.
At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.
Learn more about us:
Life At SharkNinja
Outrageously Extraordinary
SharkNinja Candidate Privacy Notice
For candidates based in all regions, please refer to this Candidate Privacy Notice.
For candidates based in China, please refer to this Candidate Privacy Notice.
For candidates based in Vietnam, please refer to this Candidate Privacy Notice.
We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at accommodations@sharkninja.com