Job Description
The Role-
As the Portfolio Planning Director – Korea and Asia, you will be responsible for all Product Planning, Business Planning, and Consumer Research activities for General Motors operations in Korea, Asia Pacific, and Central Asia. In this role you will drive optimal vehicle portfolio plans aligned with business objectives in collaboration with vehicle program teams and cross-functional stakeholders while evaluating brand strategies, customer needs, product cadence, regulations and financial objectives.
What You’ll Do -
Lead execution of studies and framing of vehicle portfolio recommendations, working with cross functional stakeholders (Marketing, Finance, Engineering, Design, Manufacturing, etc)
Collaboration with other Planning areas (Global Planning Integration, Forecasting, Market Research, Competitor Intelligence, Propulsion, Features & Technology, Advanced Concepts) and regions
Lead and facilitate executive level reviews
Identify vehicle portfolio gaps/opportunities and track horizon plan development for portfolio needs / definition
Provide segment-focused portfolio and competitive comparative assessments to inform product decisions and portfolio direction
Participate in research clinic planning, clinics and results development ensuring understanding of customer perceptions
Your Skills & Abilities (Required Qualifications) -
Minimum 10 years’ experience in product planning, product marketing, engineering, or product development at a major automotive OEM
Minimum Bachelor’s degree in Business, Engineering, Science or equivalent
Excellent writing, speaking, and active listening skills in Korean, with strong business communication ability in English
PLEASE ONLY APPLY IF YOU DO NOT NEED SPONSORSHIP TO WORK IN SOUTH KOREA NOW OR IN THE FUTURE. WE ARE UNABLE TO CONSIDER CANDIDATES WHO REQUIRE SPONSORSHIP.
What Will Give You A Competitive Edge (Preferred Qualifications) -
Master’s degree in Business Administration or equivalent preferred
Broad understanding of the global automotive market – manufacturers, brands, customers, and dealers
Strong understanding of vehicle product development processes, deliverables, and business case KPIs and the relationship of market/country inputs on each
Knowledgeable in program management principles and the various challenges experienced by program teams during critical phases of vehicle development
Strong understanding of automotive products including dynamic competitiveness, vehicle features & benefits, and propulsion benchmarking
Ability to lead and motivate a high-performance team across a diverse set of sub-functions (Product Planning, Business Planning, Program Management, Customer Research, and New Business Development) and across the wider GM organization
Good technical understanding of vehicle systems and how they affect product performance
Strong global business acumen and experience including knowledge of multiple automotive markets
Demonstrated ability to work in a matrix structure and solve problems in a very ambiguous environment
Ability to set high impact objectives and hold people accountable
How We Hire -
1. Application Submission:
Please submit your application via the GM Career Site.
Attach a resume and cover letter in English.
Ensure the completion of the personal information consent form, which will be sent to your email upon submission of your application.
**Kindly note that applications submitted via mail, email, or in-person will not be accepted.
2. Application Deadline:
The deadline for submission is midnight on February 1, 2026.
3. Selection Process:
Application submission
Document screening
Phone screening and Video Assessment
Competency interview
Offer & Medical Examination
Onboarding
4. Additional Information:
Any false information provided in the application may result in disqualification.
For any inquiries, please contact korea.recruit@gm.com.
About GM
Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.
Why Join Us
We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team.
Non-Discrimination and Equal Employment Opportunities
General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers.
We encourage interested candidates to review the key responsibilities and qualifications for each role and apply for any positions that match their skills and capabilities. Applicants in the recruitment process may be required, where applicable, to successfully complete a role-related assessment(s) and/or a pre-employment screening prior to beginning employment. To learn more, visit How we Hire.
Accommodations
General Motors offers opportunities to all job seekers including individuals with disabilities. If you need a reasonable accommodation to assist with your job search or application for employment, email us or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.