About GiddyUp
GiddyUp is a performance-based Partner Marketing Platform and Agency that’s generated over $
1.5B in sales for innovative DTC brands—without raising a dollar of VC funding.
Founded in 2013, we’ve been bootstrapped and profitable since day one, and our entire model is built around one thing: we only get paid when we deliver results.
We combine elite strategy, creative, media, and analytics under one roof, supported by our proprietary funnel-building and e-commerce checkout software, engineered specifically for high-converting, scalable direct response. It’s not just best-in-class, it’s the backbone behind dozens of 7, 8, and 9-figure DTC offers.
We’re an agile, tight-knit team of marketers, creatives, data analysts, and operators who are obsessed with winning. Every person here is driven to push boundaries, test relentlessly, and grow because at GiddyUp, standing still isn’t an option. If you're looking to join a company where performance isn’t a department… it’s the culture, this is that place.
About The Role:
GiddyUp is a leading partner marketing platform that launches innovative brands and scales their customer acquisition through high-performing direct-to-consumer campaigns. Leveraging a network of top-tier traffic partners, we connect brands with millions of consumers, driving exceptional growth on a performance-only basis. Our team is passionate about discovering innovative products and scaling sales through best-in-class marketing strategies and traffic partnerships.
We're seeking a talented Performance Marketing Manager to spearhead our High Growth offer launches and to own the optimization efforts for these offers, developing and executing marketing strategies that transform promising products into high-performing offers.
In this role, you'll be responsible for efficiently launching new offers (70-75% of your focus) while strategically managing a portfolio of offers in our high growth segment (25-30% of your focus).
You'll leverage AI tools for efficient research and creative development while applying direct response marketing principles, conversion optimization tactics, and data-driven decision making to drive growth and profitability for our brand partners.
This role presents an exciting challenge: developing high-quality, conversion-focused campaigns while maintaining efficiency and speed. Unlike our Premium offers that may receive 40+ hours of development time, you'll create compelling campaigns in under 10 hours without sacrificing effectiveness.