Pay Per Click Specialist

Job Description:

iProspect Latvia, a Dentsu company, is looking for a driven Performance Specialist (PPC) to join our team in Riga. You will be at the heart of our daily operations. From creating campaigns to managing budgets and optimising accounts, you'll play a crucial role in our success. If you're passionate about digital media, enjoy working with data, and thrive in a fast-paced environment, we want to hear from you!

About the role:
iProspect is a global, award-winning marketing agency that drives digital performance for many of the world’s largest brands. We deliver personal, adaptive, and valuable digital experiences utilising proprietary solutions, including paid and organic search, content generation, data and insights, social media management, structured data and feeds, performance display, mobile strategy, video, and conversion optimisation.

As a Performance Specialist, you will execute campaigns from start to finish. From setting up accounts to uploading keywords and enriching strategies with actionable insight, you'll be involved every step of the way.

But that's not all – you'll also be responsible for ensuring our campaigns follow the best PPC practices. We're talking about staying on top of industry trends, optimising campaigns to hit performance goals, and keeping a close eye on the budget.

And when it comes to reporting, you'll be the go-to person for turning raw data into actionable insights. With your keen analytical skills, you'll provide valuable recommendations to improve our clients' campaign performance. You will report to our Performance Team Lead.

You will:

• Assist in the execution of paid digital campaigns, including account setup, tracking setup, keyword uploading, ad creative development, and implementation of ad extensions.
• Develop strategies and tactics to enhance campaign performance and organisation.
• Ensure campaigns follow the best PPC practice guidelines.
• Monitor and optimise campaigns to meet performance goals.
• Generate raw data for performance reports and offer insightful analysis to drive actionable outcomes.
• Manage budget pacing and allocation effectively.
• Provide valuable insights on campaign performance and industry trends.

Qualifications:

• Proven experience in executing PPC campaigns across various platforms.
• Strong analytical skills with the ability to interpret data and drive actionable insights.
• Knowledge of Search Engines, Display, Paid Social advertising platforms, analytical and third-party tools.
• Good knowledge of Excel.
• Up-to-date knowledge of PPC industry trends and best practices.
• Good organisational and time management abilities.
• Effective communication skills, both written and verbal.

You are into the latest developments in digital, constantly curious about what's new, and up to speed with industry development and opinions in the press. You can see the big picture without losing sight of small details, and you never stop finding ways to make things better.

We Offer:

• Full-time permanent position at our office in Riga.
• Salary starting from EUR 2500 gross.
• Health insurance package.
• Hybrid work office
• Two wellness days and two volunteering days per year.
• Friendly, knowledgeable colleagues who like to share their knowledge.
• The chance to grow both within your area of specialty and within Dentsu.
• Global know-how and advice from colleagues all around the world.

About Dentsu & iProspect:
iProspect is part of Dentsu Group, a global marketing communications company headquartered in Tokyo, Japan. It is one of the largest advertising and media firms in the world. The company offers a wide range of services in advertising, marketing, communication, and digital media, catering to clients across various industries.

We help clients to win, keep, and grow their best customers and achieve meaningful progress for their businesses with the best-in-class services and solutions in media, CXM, and creative. For more information, please visit www.dentsu.com.

#LI-DENTSU #LI-Onsite

Location:

Riga

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent