Description -
Job Summary
• This role is responsible for creation of NPI materials for HP Peripherals. Engaging with Product Management teams to gain a detailed understanding of current and upcoming products, create briefing materials for cross functional audiences, and work with NPI Marketing to define source messaging and create all materials for a succesful launch.
Responsibilities
• Build close relationship with Product Management teams to understand current product portfolio, and upcoming product launches
• Work with NPI Marketing to create source messaging used across all launch materials, and coordinate creation and publishing of structured materials (datasheets, web pages etc)
• Work with in house creative teams to create unstructured launch materials (presentations, product briefs etc) used during and beyond product launch and coordinate publishing
• Brief Category, marketing, and sales teams on product benefits, features, and competitive advantages
• Represent HP peripherals during online and in person events
• Works independently on moderate scope problems, applying professional expertise, exercising judgment, and resolving various issues by following company policies and procedures.
Education & Experience Recommended
• Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 2-4 years of work experience, preferably in product marketing, product design, or a related field or an advanced degree with little or no work experience.
Preferred Certifications
NA
Knowledge & Skills
• New Product Introduction
• Data Analysis
• Digital Marketing
• Go-to-Market Strategy
• Marketing
• Marketing Strategies
• Product Marketing
• Project Management
• Thought Leadership
• Value Propositions
Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital & AI Fluency
• Customer Centricity
Impact & Scope
• Impacts immediate team and acts as an informed team member providing analysis of information and limited project direction input.
Complexity
• Responds to routine issues within established guidelines.
Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.
The pay range for this role is $65,600 to $101,000 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.
Benefits:
HP offers a comprehensive benefits package for this position, including:
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview)
The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Job -
MarketingSchedule -
Full timeShift -
No shift premium (United States of America)Travel -
25%Relocation -
NoEqual Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"