At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.
Please note that this role offers a fixed-term contract for 2 years.
The Global Digital Hub has been established within Roche Services & Solutions Center in Budapest. Our main purpose is to strengthen the digital capabilities of Roche globally by supporting central initiatives with Social Media Management, Brand Support, Digital Publishing Services, Marketing Automation, Copywriting and Creative Design.
The Opportunity:
As MarTech Solution Owner you will play a Product Manager role for Roche Diagnostics Marketing Automation Tool (Marketo), and will be defining the life cycle of digital solutions roadmap, which support the marketing and sales management business processes by providing a seamless digital experience for our customers and affiliate partners.
You will be accountable for the Sales and Marketing Enablement value stream in the Roche SAFe framework, and define success metrics, business priorities and long-term business goals, co-create, coordinate and maintain a solution specific business support and training concept in the area of Marketing Automation (Marketo). In this position you will be focusing on:
Defining, and co-creating the Solution Roadmap and long-term Sales and Marketing Solution Vision within the Roche digital ecosystem, while simultaneously leading effective project and product management efforts to execute the global digital marketing automation strategy and tactics,
Participating in team level and ART level ceremonies and planning and covers the responsibilities of specific Agile team roles (Product Manager),
Leading regular user meetings to communicate processes, best practices, etc., ensure all of these are documented and the information is accessible for users,
Serving as a Marketo expert and mentor junior colleagues,
Overseeing project timelines and ensure successful solution integration by connecting with stakeholders across MASE and Content ART teams,
Driving and supporting Marketo adoption by expanding the team's portfolio and technical capabilities, working closely with affiliates,
Proactively collecting stakeholder feedback and identifying valuable business needs to inform strategy.
Who you are:
You own a university or college degree, preferably in Computing and IT, or Communication or Digital Marketing.
You have 5+ years of digital marketing automation/sales CRM practical experience; preferably in a global environment with an established track record of influencing processes development in the area of your own expertise.
You are a forward thinking professional, with excellent understanding of marketing, sales and service CRM ecosystem, including technical specification requirements and business processes.
Previous Salesforce Marketing Cloud, Eloqua, Marketo, Braze, Hubspot or SFDC experience strongly preferred, but not required.
You are familiar with the Agile (lean, scrum, SaFe 5.1) mindset with demonstrated capability to dramatically simplify and prioritize.
Strong communication skills in English (written and spoken) are essential
In exchange we provide you with:
Development opportunities: Roche is rich in learning resources. We provide constant development opportunities, free language courses & trainings, the possibility of international assignments, internal position changes and the chance to shape your own career.
Excellent benefits & flexibility: competitive salary and cafeteria package, annual bonus, Private Medical Services, Employee Assistance Program, All You Can Move Sportpass, coaching / mentoring opportunity, buddy program, team buildings, holiday party. We also ensure flexibility, to help you find your balance: home office is a common practice, and its conditions can be tailored for employees according to needs (2 office days/week on average). We create the opportunity for freedom in working, where your corporate and private life coexist in harmony.
A global inclusive community, where we learn from each other. At Roche, we cooperate, debate, make decisions, celebrate successes and have fun as a team. Our leadership is very focused on people, creating a strong, inclusive culture, so you always have the chance to share your opinion.
Explore what the Global Digital Hub is about.
Discover the Roche Services & Solutions Center and how we work together as a truly global team!
Please read the Data Privacy Notice for further information about how we handle your personal data related to the recruitment process: https://go.roche.com/dpn4candidates
A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.
Let’s build a healthier future, together.
Roche is an Equal Opportunity Employer.