Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
Division Specific Information
The Immunodiagnostics Division (IDD) of Thermo Fisher Scientific aims to dramatically improve the management of allergy, asthma, and autoimmune diseases by providing healthcare professionals with advanced diagnostics technologies and clinical expertise. Our key businesses: allergy, autoimmunity, and systems. This role will be part of the Global Downstream Marketing team.
How will you make an impact?
This person will own designing, executing, and optimizing marketing automation programs that drive engagement, improve lead quality, and accelerate revenue growth for our European region. The ideal candidate will have expertise in Eloqua, Adobe Suite, Salesforce, and other marketing automation tools, ensuring seamless execution of email marketing strategies and user journey mapping.
What will you do?
- Marketing Automation & CRM: Optimize, and carry on campaigns using Eloqua, Salesforce, and other marketing automation platforms to drive engagement and conversions.
- Email Marketing Strategy: Build and optimize email campaigns, nurture journeys, workflows, and A/B testing to enhance lead generation and customer retention.
- User Journey Mapping: Help to develop, analyze, and improve customer journeys across digital touchpoints, ensuring a personalized and elevated experience.
- Data & Analytics: Leverage data visualization tools and CRM reporting to analyze marketing performance, customer segmentation, and campaign ROI.
- Technology Stack Management: Maintain and integrate marketing technology solutions, ensuring smooth interoperability between platforms (Adobe Suite, Eloqua, Salesforce, etc.).
- Cross-Functional Collaboration: Work closely across the Global Downstream Marketing team to support omnichannel strategies and data driven decision-making.
Keys to Success:
Education
- Bachelor’s degree in digital marketing, or a related field.
Experience
- 8+ years of experience in marketing automation, CRM, or digital marketing technology roles, preferably in healthcare or life sciences
- Expertise in Eloqua, Salesforce, and Adobe Suite; experience with other automation tools (Marketo, etc.)
- Strong knowledge of customer data platforms (CDPs), web analytics (Adobe Analytics), and data visualization (Power BI)
Knowledge, Skills, Abilities
- Experience with Artificial Intelligence marketing tools and predictive analytics
- Basic knowledge of HTML/CSS for email and landing page optimization
- Certification in Eloqua, Salesforce Marketing Cloud, or Adobe Analytics is a plus
- Demonstrated ability to manage multiple projects with competing timelines
- Healthcare experience preferred
- Excellent English communication skills and ability to collaborate across teams and present to business partners on a regular basis
- Strong problem-solving skill in a fast-paced, highly regulated environment
- Team champion with a positive attitude who is above and beyond extra mile to accomplish business objectives
Benefits
We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits. Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation!