BD

Marketing Specialist Intern

SGP The Strategy Full time

Job Description Summary

Job Description

Marketing Execution & Campaign Support

  • Support execution of CASAJ marketing plans, campaigns, and product launches across Diagnostic Solutions portfolios
  • Coordinate development and localisation of marketing materials (brochures, flyers, presentations, digital assets) in line with BD brand standards
  • Assist with campaign tracking, timelines, approvals, and coordination with regional/global teams
  • Support congresses, workshops, and customer events including logistics, content preparation, and post‑event follow‑up

Internal & External Communications

  • Develop and manage internal communications for CASAJ DS (emails, newsletters, updates, launch communications)
  • Support external communications including customer announcements, promotional messaging, and event communications
  • Ensure consistency of messaging, tone, and branding across all communication channels
  • Assist with communication plans for major launches, initiatives, or change programs

Content & Digital Support

  • Create and adapt content for internal platforms, customer communications, and digital touchpoints
  • Support website updates, digital campaign deployment, and coordination with regional digital teams
  • Assist with content planning, proofreading, and material compliance review

Commercial & Cross‑Functional Support

  • Work closely with Sales, Applications, and Service teams to support field needs
  • Assist in preparing sales tools such as slide decks, product overviews, and campaign kits
  • Act as a central coordination point between country, regional, and global teams for marketing materials and communications

Reporting, Administration & Compliance

  • Maintain marketing trackers, asset libraries, and documentation
  • Support reporting on campaign performance, events, and engagement metrics

Ensure all materials comply with BD Quality Management System (QMS), branding, and regulatory requirements

Required Skills

Optional Skills

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Primary Work Location

SGP The Strategy

Additional Locations

Work Shift