Marketing Specialist - CH/AT

The Marketing Specialist for Austria and Switzerland supports the development and execution of marketing tactics to drive product awareness, adoption, and customer engagement in both markets. This role focuses on implementing country-specific marketing initiatives, supporting product launches, and enhancing the customer experience across multiple channels. The position reports to the Head of Marketing DACH and works closely with Marketing Team members and cross-functional teams to ensure alignment with regional and international Marketing objectives.

Responsibilities

Key Decision Rights

• Execute marketing plans and campaigns for Austria and Switzerland, ensuring alignment with regional strategies and local market needs.
• Support product launches by coordinating activities, preparing marketing materials, and managing timelines.
• Develop and adapt DTC and HCP marketing content for local markets; manage approval processes with internal stakeholders.
• Assist in implementing digital marketing initiatives, including social media, influencer programs, and email campaigns.
• Coordinate with agencies and vendors to deliver high-quality marketing assets and programs.
• Organize and support events, congresses, and educational activities for healthcare professionals and patients. Manage sponsoring process for Switzerland and Austria
• Monitor campaign performance and provide insights for continuous improvement.
• Support driving social media activities, digital marketing, and influencer programs to strengthen brand presence

Required Leadership/Interpersonal Skills & Behaviours

• Strong initiative and ability to work independently on assigned projects.
• Collaborative mindset to work effectively with cross-functional teams.
• Customer-centric approach with a focus on delivering value and improving experience.
• Ability to manage multiple priorities and to derive existing material into local assets.

Required Skills and Competencies

• Experience in executing marketing campaigns and supporting product launches.
• Strong organizational and project coordination skills.
• Familiarity with digital marketing tools and social media platforms.
• Excellent communication and presentation skills.
• Ability to manage agency relationships and external partners.
• Detail-oriented and results-driven.

Education and Experience

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field or equivalent.
• Strong experience in marketing, preferably in MedTech, pharmaceutical, or healthcare sectors.
• Knowledge of the diabetes market or medical technology is a plus.
• Proficiency in MS Office and digital marketing tools.
• Fluent in German and English; French is an advantage.

Additional Information

• The position can be remote, hybrid or in-person at our Munich office.
• Travel within Switzerland and Austria is estimated at 20% but will flex depending on business need.

Insulet Corporation (NASDAQ: PODD), headquartered in Massachusetts, is an innovative medical device company dedicated to simplifying life for people with diabetes and other conditions through its Omnipod product platform. The Omnipod Insulin Management System provides a unique alternative to traditional insulin delivery methods. With its simple, wearable design, the tubeless disposable Pod provides up to three days of non-stop insulin delivery, without the need to see or handle a needle. Insulet’s flagship innovation, the Omnipod 5 Automated Insulin Delivery System, integrates with a continuous glucose monitor to manage blood sugar with no multiple daily injections, zero fingersticks, and can be controlled by a compatible personal smartphone in the U.S. or by the Omnipod 5 Controller. Insulet also leverages the unique design of its Pod by tailoring its Omnipod technology platform for the delivery of non-insulin subcutaneous drugs across other therapeutic areas. For more information, please visit insulet.com and omnipod.com.

We are looking for highly motivated, performance-driven individuals to be a part of our expanding team. We do this by hiring amazing people guided by shared values who exceed customer expectations. Our continued success depends on it!

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