JOB DESCRIPTION:
About Abbott
Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.
We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.
Key Accountabilities:
Drives both shaping and executing overall marketing strategies of the entire Abbott Established Pharmaceuticals Business in Indonesia. Primary responsibilities of the team are Marketing planning; Execution of core programs; Monitoring of performance; and completion of all marketing inputs into the financial planning processes.
- Develops and articulates effective and innovative marketing strategies that are executable, easily communicated, and clinically supported for areas of responsibility (product/indication/channel). Demonstrates ability to segment a market, select optimal target segments and position effectively for the target segment.
- Develops an effective Trade Marketing strategy that will differentiate Abbott among HCP’s and patients and foster brand preference and loyalty.
- Improves quantitative analytic skills, and utilization of customer insights capability of the team.
- Effectively manages the creation of high impact promotional material that supports strategic objectives. Appropriately manages full marketing budget. Continually evaluates and applies knowledge of the effectiveness (growth and market share improvement) and efficiency (expense control) of promotional tactics. Effectively manages projects to deliver high quality work in a timely fashion (meets deadlines). Ensures that regulatory and legal guidelines are followed.
- Develops and maintains effective collaborative working relations with creative services/agency teams, Medical, Regulatory, Commercial Excellence, Business Development, Finance and Sales. Develops internal and external customer relationships to successfully drive Abbott’s business objectives. Effectively communicates to the marketing team the vision and strategies related to the products/business.
- Works closely with the Head of Sales to ensure that sales and marketing teams are working collaboratively to drive execution of core programs. There is a high degree of indirect influence on sales.
- Establishes a productive work environment by creating trust and respect within team members. Develops an atmosphere of confidence and strength, and creates opportunities to recognize and reward outstanding individual and team performance.
Requirements
- 6 years in marketing position, preferably in pharmaceutical Industry.
- Able to make decisions relating to the execution of the approved marketing plan.
- Able to make decisions relating to the marketing business process
- Responsible for the efficient and effective use of the approved marketing department unit expenses including administration, people management.
- Responsible for the effective and efficient usage of company assets under his/her responsibility, and for ensuring good maintenance
- Responsible for the achievement of approved marketing and profitability targets
Apply Now
Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.
Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
EPD Established Pharma
LOCATION:
Indonesia > Pondok Indah : Wisma Pondok Indah 2
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Not specified
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Not Applicable