At Ayvens, progress starts with you.
Our ambitions to shape the future of sustainable mobility are powered by our talent. Join us, and get better with every move.
A tremendous opportunity to join our Product & Marketing team who are responsible for the development oversight and performance of the Ayvens suite of products and services; the translation of these to market, channel and subsegment propositions, and the optimisation of promotional activities, best positioning Ayvens within the UK market.
As a Marketing Content Specialist you will bring a range of skills and experience including experience of B2B marketing execution.
Purpose
Develop marketing assets, content and collateral to meet the needs of target audiences to maximise marketing performance.
Design and deliver effective campaign materials, activity will include writing, reviewing and editing communications and collateral across multiple channels.
Manage the central library of marketing assets, content and collateral in line with company policy.
Responsibilities
Work with the Product & Marketing Business Partners to execute effective marketing campaign design and delivery to meet business objectives.
Manage the development of segment specific targeted materials to optimise audience engagement in marketing activity.
Manage the efficient re-branding of core materials to deliver to partner brands and maximise marketing creative ROI.
Maintain the library of assets in line with company policy and stakeholder requirements.
Support the delivery of client events through production of materials and technical assistance and organisation.
Support the delivery of Social Media strategy through creation and publication of assets.
Ensure measurement criteria set up for marketing assets to facilitate marketing performance reporting.
Collect, analyse, and report on marketing asset performance metrics and campaign effectiveness to inform continuous improvement and stakeholder updates.
Manage supplier relationships to support marketing activity on behalf of Ayvens.
Work across the business with key stakeholders and IT teams (central & local) to execute digital activity effectively and efficiently using available resources.
Skills, Experience & Background
B2B Marketing experience (campaign execution)
Track record of marketing campaign success
Great communication skills inc. good written English (copywriting skills)
Strong teamworking and collaboration skills.
Knowledge of Design thinking or similar techniques with a customer centric approach.
Evidence of good organisational skills
Experience of supplier/relationship management
Ability to work in a dynamic face paced environment, enjoying the challenge of managing multiple projects simultaneously.
Experience of working under pressure and to tight deadlines.
Analytical skills to monitor and report on marketing performance data accurately and timely
Working knowledge of core Microsoft applications (Word, Excel, MS Teams)
What We Can Offer
Competitive starting of between £30,000 - £33,500
Generous contributory pension scheme
25 days holiday, in addition to bank holidays
Annual bonus scheme
Volunteering days to assist in charity work
Sustainability Initiatives
Generous Employee Referral Scheme (£1000)
Studies have shown that women and people of colour are less likely to apply for an opportunity unless they exactly meet the criteria specified. At Ayvens we are committed to building a diverse, inclusive, enjoyable and authentic workplace so if you are excited by this, or any role at Ayvens but your experience doesn’t exactly align, we would encourage you to apply regardless! What’s the worst that can happen?!
Why Ayvens?
With over 3.4 million vehicles managed across more than 42 countries, we provide full-service leasing, flexible subscription services, fleet management services and multi-mobility solutions to customers of all sizes, including large corporates, SMEs, professionals, and private individuals. By leveraging our unique position to lead the way to net zero and further shape the digital transformation of the industry, we are well-positioned to meet the evolving mobility needs of our clients and provide them with the solutions they need to thrive.
At Ayvens, we believe that our success is driven by our commitment to customer satisfaction. Our team is dedicated to delivering innovative solutions and technology-enabled services that help our customers focus on their everyday business. We’re committed to sustainable mobility and have made it a core part of our strategy. In everything we do, we’re guided by the principles of authenticity, curiosity, commitment and collaboration. We aim to foster an organisation that's diverse in people and ideas, where everyone can thrive and be themselves, no matter who they are.
Join us on this exciting journey as we continue to enable the transformation towards large scale adoption of sustainable mobility and provide our customers with the solutions they need to succeed. Follow our page for the latest updates, news, and insights.
*ALD Automotive | LeasePlan are rebranding to Ayvens across all 42 countries by 2025.