Marketing and Communications Manager
Position Purpose:
The Marketing Manager is responsible for developing and overseeing the implementation of strategic, integrated marketing plans for assigned service lines and business segments across the health system. This involves developing strategic marketing plans and implementing tactical action plans, which include advertising, material development and online strategies that accomplish measurable marketing objectives and achieve meaningful ROI. The Marketing Manager also works as a member of the marketing team to support and build the Mount Carmel brand. This position collaborates with operations, service line VPs, corporate administration and medical staff leaders and is an expert in healthcare marketing, staying abreast of best practice marketing trends and competitor strategies.
Minimum Requirements:
· Education: Bachelor's degree in business administration, healthcare administration or social sciences.
· Experience: Seven to ten years of marketing-related experience. Five years of healthcare experience preferred.
· Demonstrated experience in developing and implementing strategic marketing plans.
· Expertise in developing and deploying strategic marketing communications strategies, including traditional, online and social media.
· Demonstrated project management skills, including the ability to handle multiple projects and priorities simultaneously; strong organizational skills; highly self-motivated and self-directed; and attentive to detail. Must be able to work under the pressure of tight deadlines.
· Ability to establish and maintain relationships and work as a member of a team, both inside and outside the marketing department.
· Exceptional strategic planning, critical thinking and writing skills.
· Competence with a standard desktop and Windows-based computer system.
Position Highlights and Benefits:
Competitive compensation and benefits packages including medical, dental, and vision with coverage starting on day one.
Retirement savings account with employer match starting on day one.
Generous paid time off programs.
Employee recognition programs.
Tuition/professional development reimbursement starting on day one.
RN to BSN tuition 100% paid at Mount Carmel’s College of Nursing.
Relocation assistance (geographic and position restrictions apply).
Employee Referral Rewards program.
Mount Carmel offers DailyPay - if you’re hired as an eligible colleague, you’ll be able to see how much you’ve made every day and transfer your money any time before payday. You deserve to get paid every day!
Opportunity to join Diversity, Equity, and Inclusion Colleague Resource Groups.
Ministry/Facility Information:
Mount Carmel, a member of Trinity Health, has been a transforming healing presence in Central Ohio for over 135 years. Mount Carmel serves over 1.3 million patients each year at our five hospitals, free-standing emergency centers, outpatient facilities, surgery centers, urgent care centers, primary care and specialty care physician offices, community outreach sites and homes across the region. Mount Carmel College of Nursing offers one of Ohio's largest undergraduate, graduate, and doctor of nursing programs. If you’re seeking a rewarding career where your purpose, passion, and desire to make a difference come alive, we invite you to consider joining our team. Here, care is provided by all of us For All of You!
Our Commitment
Rooted in our Mission and Core Values, we honor the dignity of every person and recognize the unique perspectives, experiences, and talents each colleague brings. By finding common ground and embracing our differences, we grow stronger together and deliver more compassionate, person-centered care. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by federal, state, or local law.