Manager, Web Communications

Job Title

Manager, Web Communications

Agency

Texas A&M University

Department

College of Arts and Sciences

Proposed Minimum Salary

Commensurate

Job Location

College Station, Texas

Job Type

Staff

Job Description

Here’s a Glimpse of the Job

The Web Communications Manager, under direction, serves as the lead website manager and web support expert for the College of Arts & Sciences. This role is responsible for overseeing and continuously improving the college’s information architecture, web content, search engine optimization (SEO), accessibility, and content management system support for both public websites and intranet platforms. Responsibilities include managing the college-level website and providing support to departments, centers, institutes, and priority initiative sites. The position works closely with cross-functional teams, contributes to project planning, and ensures high standards of design quality, accessibility, and content accuracy while managing all aspects of web maintenance to keep digital platforms current, compliant, and effective.

Opportunities to Contribute

• Leads the research, design, development, implementation, and production of College of Arts and Sciences websites while managing both routine and long‑range web projects.

• Oversees daily content management and ongoing updates by maintaining site functionality, refreshing content, coordinating multi‑site administration, and ensuring information remains accurate, current, and professionally presented.

• Collaborates with internal clients, leadership, and stakeholders to plan, discuss, and execute website projects ranging from minor content updates to new pages and sections.

• Serves as the primary liaison for web initiatives within the college, ensuring consistent communication and coordination across teams.

• Ensures all web content and designs comply with federal, state, and university accessibility standards by conducting accessibility audits and implementing necessary adjustments.

• Develops accessibility guidelines and resources to support consistent compliance across all web platforms.

• Optimizes key pages for search engine performance and evaluates site analytics to identify opportunities for improvement, while contributing to dashboards, reports, and SEO‑related project updates.

• Performs usability and user‑experience testing and applies best practices in information architecture and user‑centered design to improve website clarity, organization, and usability.

• Manages and troubleshoots website platforms, including CMS tools, SharePoint, and other web technologies to maintain functionality and resolve issues.

• Uses advanced knowledge of HTML, CSS, and open web standards to enhance site performance and improve web processes.

• Provides training, support, and resources to CMS users and departmental content managers, empowering them to follow best practices for content creation, accessibility, and policy compliance.

• Reviews websites to identify outdated, unclear, or unnecessary content, ensuring timely updates, removal of obsolete materials, and accurate yearly references.

• Assists with hiring, onboarding, and supervising web staff and student assistants, including managing performance reviews and supporting their skill development.

• Creates reports for leadership on web functionality, accessibility, compliance, SEO, and analytics and develops standard operating procedures and documentation for web processes in alignment with university guidance.

• Stays current with evolving web communication standards by attending required trainings, college website meetings, and university forums alongside the Division of Marketing & Communications web team.

Qualifications

• Bachelor's degree or any equivalent combination of education and experience. 

• Five (5) years of experience in website management, communications and/or marketing including two (2) years of supervisory experience.

A well-qualified candidate for this position will also possess:  

• More than five (5) years of experience in web content administration, maintenance, and support.

• Customer service and support experience Understanding of best practices in website design, information architecture and user experience.

• Demonstrated experience working with web content management systems (e.g., WordPress, Cascade, SharePoint). Experience applying search engine optimization (SEO) best practices.

• Experience using image‑editing tools such as Adobe Photoshop, plus, digital accessibility and quality‑assurance tools (e.g., SiteImprove).

• Project management or coordination experience.

• Knowledge of graphic design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc. or an equivalent design environment).

• Knowledge of and/or willingness to learn Digital Asset Management system theory, administration, and maintenance. 

• Strong verbal and written communication skills.

• Familiarity with and willingness to learn web services and applications such as EventBrite, Cascade CMS, Emma, and other similar services. 

• Demonstrated knowledge and ability in several of the following core web skills: developing and maintaining web content, web content management using CMS such as WordPress or Cascade, web accessibility, HTML, search engine optimization, writing for the web, image editing, usability, user experience, information architecture, project management, technical documentation, customer service, or user support.

• Ability to multi-task and work cooperatively with others. Must have excellent organizational skills.

Salary: Compensation will be commensurate based on the selected candidate's education and experience.

What you need to do

Apply! Submitting a cover letter, resume’/CV to assist us with the review process. You may upload these documents on the application under CV/Resume. 

Why Texas A&M University? 

Texas A&M University is committed to enriching the learning and working environment by promoting a culture that respects all perspectives, talents & lived experiences. Embracing varying opinions and perspectives strengthens our core values which are: Respect, Excellence, Leadership, Loyalty, Integrity, and Selfless Service.   

The College of Arts and Sciences is the academic heart and foundation of Texas A&M University. Our 18 departments and more than 130 academic programs of study offer students the opportunity to pursue an extraordinarily wide range of subjects spanning the natural sciences, humanities, mathematics, social sciences, languages, and life sciences. The college is home to preeminent scholars and researchers, world-class academic programs, and exceptional students eager to learn, discover, and make a difference. The educational experience in Arts and Sciences supports, engages, and inspires students during every step of their academic journey, from choosing to become an Aggie, to launching their successful career. It includes amazing opportunities for participating in cutting-edge research, study abroad experiences, immersive field work with world-renowned experts, and hands-on experiences through internships and professional programs. The College of Arts and Science is home to over 30 centers and institutes as well as many specialized laboratories and active research groups, where innovation by our top researchers continues to lead to groundbreaking discoveries and societal solutions in myriad world-changing areas. Be Here. Be ArtSci. Learn more about us at https://artsci.tamu.edu

We are a prestigious university with strong traditions, Core Values, and a community of caring and collaboration.  Amenities associated with a major university, such as sporting and cultural events, state-of-the-art recreation facilities, the Bush Library and Museum, and much more await you.  Experience all that a big city has to offer but with a reasonable cost-of-living and no long commutes.  

• Medical, prescription drug, dental, vision, life and AD&D, flexible spending accounts, and long-term disability insurance with Texas A&M contributing to employee health and basic life premiums 

• 12-15 days of annual paid holidays  

• Up to eight hours of paid sick leave and at least eight hours of paid vacation each month 

• Automatic enrollment in the Teacher Retirement System of Texas  

• Health and Wellness: Free exercise programs and release time 

• Professional Development: All employees have access to free LinkedIn Learning training, webinars, and limited financial support to attend conferences, workshops, and more  

• Educational release time and tuition assistance for completing a degree while a Texas A&M employee 

• Living Well, a program at Texas A&M that has been built by employees, for employees 

Instructions to Applicants: Applications received by Texas A&M University must either have all job application data entered, or a resume attached. Failure to provide all job application data or a complete resume could result in an invalid submission and a rejected application. We encourage all applicants to upload a resume or use a LinkedIn profile to prepopulate the online application.

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Veterans/Disability Employer.