The Coca-Cola Company

Manager, Media & Retail Media, LATAM

Mexico - Mexico City Full time

Location(s):

Mexico

City/Cities:

Mexico

Travel Required:

26% - 50%

Relocation Provided:

No

Job Posting End Date:

March 15, 2026

Shift:

Job Description Summary:

At The Coca-Cola Company, we are proud to be one of the world’s most recognized and respected brands, with a legacy spanning over 139 years and a portfolio of more than 200 brands enjoyed by millions globally. Our mission is simple yet powerful: refresh the world and make a difference. 
 
We are seeking a Manager, Media & Retail Media – LATAM to support the planning, execution, and performance tracking of regional media and retail media initiatives. This role is hands‑on and execution‑focused, ensuring media plans are delivered with quality, rigor, and consistency across markets. 

The ideal candidate is a strong executor with solid media fundamentals and a passion for learning and optimization. 

What You'll Do for Us 

  • Support execution of regional media and retail media plans across brands and markets.  

  • Coordinate with agencies to ensure accurate and timely media delivery.  

  • Support implementation of retail media activations and test‑and‑learn initiatives 

  • Track media performance metrics and investment pacing.  

  • Support budget tracking, reporting, and governance processes.  

  • Flag risks, gaps, and optimization opportunities. 

  • Support analysis of media results, including reach, frequency, and productivity.  

  • Assist in documenting learnings and best practices across markets.  

  • Build understanding of audience strategies, retail media, and data‑led media execution. 

  • Work closely with Senior Managers and Directors to support regional priorities.  

  • Coordinate with Brand, IMX, Analytics, and agency teams.  

  • Support clear communication and documentation. 

Requirements & Qualifications 

  • Bachelor’s degree required 

  • 4–6+ years of experience in media planning, buying, or execution roles.  

  • Foundational understanding of digital media and performance metrics.  

  • Experience working with agencies and cross‑functional teams.  

  • Strong organization, communication, and analytical skills.  

 

What We'll Do for You 

  • Global Exposure: Collaborate with world-class leaders and gain access to global best practices and emerging technologies. 

  • Iconic Brands: Work with one of the most recognized brands in the world and play a key role in shaping its future. 

  • Learning & Development: Access to robust learning resources, including LinkedIn Learning and leadership development programs, to continuously grow your skills. 

Skills:

Agency Management, Brand Marketing, Content Creation, Creative Strategies, Cross-Functional Teamwork, Marketing Strategies

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.