Manager, Funnel Operations

What if the work you did every day could impact the lives of people you know? Or all of humanity?

At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients.

Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world changing projects, you will do more and become more than you ever thought possible.

Basic Function and Scope of the Position:

We are seeking a seasoned Manager of Funnel Operations to join our USCAN (US and Canada) Field Operations team, leading a team of Funnel Analysts in lead generation and Marketing data management.  The role is responsible for integrating technology, processes, and analytics to ensure an efficient and effective experience for the Marketing team throughout the funnel to pipeline journey.

The ideal candidate will enable the team's success by offering guidance and strategic vision in key support areas, including funnel management, Martech systems, utilization of commercial technology, and navigation of internal processes. Success in this role requires a high degree of commercial business acumen and the ability to proactively identify opportunities. Additionally, this person should be able to influence across the organization to generate consensus and tactically execute to deliver results in a fast-paced environment.

The Funnel Operations Manager should be comfortable adapting to ambiguity and collaborating with cross-functional stakeholders. This requires the ability to quickly and seamlessly adapt one's style to ensure effective cross-functional collaboration and delivery of large-scale initiatives aligned with functional, regional, and corporate strategic goals.

Tasks and Responsibilities:

• Lead and motivate the team, ensuring alignment with departmental and commercial goals.
• Oversee daily activities to meet business objectives, budget targets, and deliver excellent customer experience.
• Implement Global policies and maintain Marketing technologies and best practices in partnership with global and regional teams.
• Train and support regional teams on Martech systems (e.g., SFDC, Pardot, DataCloud, ON24, Hive9, Cvent, Captello).
• Track campaign execution, report on key metrics and ROI, and manage budget and actuals.
• Drive adoption of new commercial resources through user education and onboarding.
• Build and maintain relationships with internal groups (Regional Marketing, Inside Sales, Finance, GIS, Global Commercial Operations).
• Partner with Sales Operations to connect Marketing and Sales functions throughout the funnel.
• Support efforts to capture competitive intelligence and report insights.
• Participate in talent acquisition, onboarding, development, and performance management.
• Proactively identify opportunities and collaborate across the organization to drive consensus.
• Adapt to ambiguity and partner with stakeholders to deliver departmental initiatives.
• Demonstrate strong commercial acumen and cross-functional collaboration skills.
• Perform other duties as required.

All listed tasks and responsibilities are deemed essential functions of this position; however, business conditions may require reasonable accommodations for additional tasks and responsibilities.

Education:

• Bachelor’s degree required; MBA or advanced degree preferred. Degree in Business, Marketing, Technical field, or Life Sciences is a plus.

Preferred Experience & Skills:

• Typically requires a minimum of 8 years of Commercial Operations experience with a Bachelor's degree , with 1-3 years of Management experience.
• Must be local to San Diego or willing to relocate.
• Successful track record in Marketing, Sales, Service, or Channel Operations or a related commercial support role preferred.
• Experience in a technology and/or strategic selling environment. Sales and/or related management experience a plus.
• Comfortable balancing people, processes, and technology to deliver valuable operational workflows to the business.
• Experience in performance management, training, and successfully developing individuals to scale the team's ability.
• High degree of emotional intelligence and maintains a calm, even disposition in all situations to provide stability for the team in a dynamic, ever-changing environment.
• Strong written and verbal communication skills.
• Strong attention to detail and commitment to delivering quality work in a timely manner.
• Demonstrated ability to multi-task, work in team settings, and work independently when required.
• Strong analytical, organizational, problem-solving, and project management skills.
• Experience with marketing systems for CRM, outbound marketing, lead management and marketing automation.
• Possess an open, flexible, and positive can-do attitude with good communication and interpersonal skills, and the ability to work well with multiple departments to execute mutually beneficial solutions. Experience dealing with difficult internal and external situations.
• Thorough knowledge of Microsoft Office and Outlook and an innate ability to navigate new software applications. Experience with SAP and Salesforce.com a plus.

The estimated base salary range for the Manager, Funnel Operations role based in the United States of America is: $115,800 - $173,800. Should the level or location of the role change during the hiring process, the applicable base pay range may be updated accordingly. Compensation decisions are dependent on several factors including, but not limited to, an individual’s qualifications, location where the role is to be performed, internal equity, and alignment with market data. Additionally, all employees are eligible for one of our variable cash programs (bonus or commission) and eligible roles may receive equity as part of the compensation package. We offer a wide range of benefits as innovative as our work, including access to genomics sequencing, family planning, health/dental/vision, retirement benefits, and paid time off.

We are a company deeply rooted in belonging, promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation, Illumina has always prioritized openness, collaboration, and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero-net gap in pay, regardless of gender, ethnicity, or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences, increase cultural awareness, and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local, state, and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local, state, and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process, please contact accommodations@illumina.com. To learn more, visit: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.