Manager - Digital Marketing

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives. 

So if you believe in inspiring a better future, read on.

About the Role

To create value by enhancing brand equity and support generating sales across all channels.
Management of AIA’s social media pages across platforms while increasing traffic to said mediums and all other digital platforms.
Execution of effective strategic measures for AIA’s digital marketing and brand activities.

• Development and execution of digital Strategy for the BU- brand, web/digital presence, social media and lead generation ( sales lead and recruitment leads).
• Online reputation management and timely and effective response to online comments and conversations, where required.  
• Management and updating of AIA’s Corporate website and other online communications platforms.
• Sourcing and managing strategic marketing partnerships for business generation via digital lead generations.
• Ideation and execution for creative and engaging online content.
• Working with Distribution to increase recruitment and image building for Wealth Planners, online.
• Monthly reporting of Digital performance and related statistics and targets locally and to AIA Group.
• Minimizing violations of social media guidelines through careful and constant monitoring of the digital sphere including reporting of fake profiles, creating awareness on social media guidelines to all stakeholders, reputation management and updating guidelines as required. 

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.