Critical Tasks and Expected Contributions/Results:
Events Management
Partner with Sales Enablement and Client Engagement Manager and event agency partner (where relevant) to manage and support Cigna-led and sponsored events.
Ensure strong attendance, excellent attendee experience, and achievement of event goals, including lead generation and follow-up opportunities by the commercial team.
Optimize our event budget with out of box thinking and mindful spending.
Marketing and Customer Analytics and Performance Reporting
Work cross-functionally with business lines, including Digital Lead and APAC Insights Lead, to derive both marketing and customer data.
Develop narratives from the marketing and customer data to provide actionable insights to inform our future customer and marketing and client campaigns.
Customer and Industry Research and Proposition Enhancements
Collaborate with product and commercial teams to research, survey, and gather feedback from our ecosystem of brokers, clients, members, and providers to elevate the positioning of CCC 2.0.
Leverage insights to improve total client experience across acquisition, onboarding, engagement, and retention, and future product proposition enhancements.
Sales Enablement and Customer Engagement Support
Support product and customer marketing campaigns, including digital acquisitions and retention/renewals initiatives.
Ad Hoc Responsibilities
Perform any other duties or responsibilities as assigned from time to time, in alignment with business needs.
Key Challenges/Anticipated Changes in Environment:
Navigating a complex matrix structure across global and local business functions.
Maintaining a client-first perspective and mindset when working across multiple business lines.
Developmental Value of Position:
Gain exposure to marketing, client, and product operations, including strategy and execution.
Participate in programs that shape how Cigna sells to target customers and services existing clients.
Experience/Knowledge, Education and Other Requirements:
Bachelor’s degree in Business, Management, Marketing, Communications, Sales, or related field.
Ability to craft clear, persuasive, and brand-aligned content and insights for diverse audiences.
Passion for leveraging data and customer feedback to derive actionable insights.
Personal Competencies Required:
Creative mindset with strong critical thinking skills, ability to think outside the box, and willingness to learn.
Strong sense of ownership, project management skills, and proven ability to work collaboratively as a team player across diverse stakeholders.
Attention to details
Able to multi-task and work under time pressure
Good interpersonal skills
Good organizational skills
Adaptable
Self-motivated, responsible and holds self and others accountable to meet commitments
Operating effectively, even when things are not certain or the way forward is not clear
Resourceful and independent
*The Management Associate role is a 2-year contract position, with the opportunity to transition into a permanent role upon successful completion of the 2-year contract.
About The Cigna Group
Cigna Healthcare, a division of The Cigna Group, is an advocate for better health through every stage of life. We guide our customers through the health care system, empowering them with the information and insight they need to make the best choices for improving their health and vitality. Join us in driving growth and improving lives.