Local Product Manager

Local Product Manager

Location: Prague, Czech Republic

We are looking for a commercially minded Local Product Manager to spearhead our product categories across the Czech Republic and Slovakia.

In this role, you are the vital link between regional strategy and local execution – the bridge between regional vision & local excellence.

Working in synchronicity with our Sales teams and business partners, you will orchestrate the full marketing mix (4Ps) to ensure our portfolio remains competitive, profitable, and resonant. You’ll harmonize regional guidelines from our Budapest hub with local market nuances to drive a high-performing business.

To put it directly - If you’re a master of strategy and a champion of collaboration, we want to hear from you!

What you will be doing:

Strategic Planning & Control

• Omnichannel Strategy: Lead the development and execution of a coordinated online and offline product marketing strategy. You will drive sales targets, maximize ROI, and meet strategic objectives for brand and category development across all consumer channels.
• Financial Forecasting: Manage the budget (BGT) creation and forecasting process, utilizing a sophisticated sell-in / sell-out logic to ensure business stability.
• Market Agility: Maintain a dynamic, rolling trade activity plan. You will constantly evaluate market conditions to ensure the brand remains at the leading edge of consumer resonance while proactively exploiting tactical opportunities.

2. Internal Collaboration

• Cross-Functional Synergy: Partner closely with Sales and Brand Activation departments to ensure seamless execution and the achievement of shared commercial KPIs.

3. Customer & Partner Centricity

• Consumer Insights: Analyse shopping behaviours across various channels to design and implement high-impact marketing communications that resonate with the target audience.
• Dealer Relations: Build and nurture strong relationships with marketing and retail operations contacts. You will act as a strategic partner to Account Managers, developing "smart" activity plans that align dealer goals with Sony’s aspirations for profit and market share.
• Commercial Support: Provide expert marketing guidance to Account Managers during retailer negotiations and collaborations.
• Regional Presence: Represent the brand through regular travel and site visits to dealers, partner stores, and industry events across the Czech Republic and Slovakia.

4. Strategic Value-Add

• Solution-Oriented Mindset: Proactively engage with key stakeholders to move beyond traditional marketing, delivering innovative, solutions-based approaches to business challenges.

5. Budgeting & Fund Management

• Financial Stewardship: Take full ownership of product marketing budgets and investment funds. You will ensure every cent is spent efficiently, securing necessary approvals and conducting robust reviews against KPIs and ROI.
• Strategic Planning: Lead the formal company budget process for your department, providing fully costed plans that align with the business objectives for the upcoming financial year.
• You will bring:

• Experience in CAV (Consumer Audio & Video) Product Management and basic marketing tools
• Knowledge of retail and Etail environment
• Business driven, proactive and entrepreneur mentality
• Result-oriented mindset and strong track record in delivering business results
• Focus on strong cooperation with other departments
• Representing company externally and internally
• Developing strategy in line with latest market situation and plan setting
• Strong analytical skills, sell-out results and market figures study

Our Recruitment Process

Your initial application (made via our official portal) will be carefully reviewed by one of our experienced HR professionals. If your presented profile meets the requirements above, we’d not hesitate to schedule an initial call with you to learn more about your interest, skills and experience.

Finally, we would be delighted to invite you to our office in Prague for you to meet with your future manager & wider team. This visit will allow you to meet your future colleagues, experience the commute, and get a sense of your future

Life at Sony

We ensure competitive salaries and benefits by using established benchmarking. We encourage healthy work-life balance supported by hybrid and flexible working policies. We are a positive community who dream big together, respect each other, and enjoy a collaborative culture.

We like to celebrate our colleagues who make a real difference using our recognition platform. We also provide access to numerous services and platforms for all aspects of wellbeing. We listen to our people through conversations and surveys, respect their suggestions, then act on them. We also provide allowances for volunteering days so that our staff can support the causes they are most passionate about.

You can build your career around you with our fantastic range of learning & personal development programs to enhance your skills. We also encourage our staff to try exciting new roles, in a wide range of countries, with a supportive mobility team to support you if you take that leap!

Bring your uniqueness to Sony

We are passionate about creating a culture that promotes equity and cultivates inclusion, diversity, and belonging. We want employees with diverse backgrounds and perspectives that will stimulate innovation and have a direct impact on our creation of social value to fulfil Sony’s purpose – ‘to fill the world with emotion, through the power of creativity and technology’. We want you to bring your unique self to work and help shape our culture.

We are Sony Europe

Our people collaborate in an environment of respect, integrity, and open-mindedness. Diverse teams from all over Europe are the driving force for our business, and we embrace the differences that make each of us original and unique.

With offices in 28 European countries, Sony Europe caters to consumer, professional, semiconductor and healthcare markets with innovative electronics products and solutions. Our European laboratories research and develop new technologies and capabilities that contributes to the Sony Group and important issues on a planetary scale.

Bring your passion, creativity and ambitions to Sony Europe. Apply now, and let’s create the future together.

Equal Opportunity

Sony Europe is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, gender, citizenship, ancestry, age, physical or mental disability, sexual orientation, gender identity, medical condition, or any other protected characteristics.

Disability Accommodation for Applicants to Sony Europe

Sony Europe will provide reasonable accommodation for any qualified individuals with disabilities in the application process. For reasonable accommodation requests, please contact us by email at AccommodationRequest@eu.sony.com or by mail to: Sony Europe Limited, Human Resources Department, the Heights, Brooklands, Surrey, KT13 0XW, UK. When contacting us please indicate the position you are applying for, and the accommodation required.

Recruitment Fraud Notice

Please be aware that unauthorised individuals or organisations may attempt to solicit personal information or payments from job applicants by impersonating our company through fraudulent job postings. While we take these matters seriously, we cannot control third-party websites. To protect your personal information, please verify that any job posting you respond to also appears on our official Sony Europe Career Portal. Please also be advised that we never request payment or personal financial information.