Who we are:
At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.
Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.
Our brand values help bond us together and drive our success:
Runner First - We act in the best interest of the runner.
Word is Bond - We do what we say we’ll do.
Champion Heart - We give our all in everything we do.
There is no “I” in Run - We stay generous with our humanity.
Keep Moving - We find ways to move every day, because joy is kinetic!
We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.
Your Job:
As the Lifestyle Integrated Marketing Specialist, you will support the development of marketing program plans within the seasonal campaigns and working with cross functional marketing teams to execute respective channel plans to ensure integration and alignment to the seasonal lifestyle campaign strategy.
You will work with the internal creative team and external agencies to bring marketing plans to life and drive the localization and/or origination of EMEA relevant content while ensuring consistent seasonal executions across EMEA. You will be responsible for distributing key marketing documents including weekly updates, marketing calendars, copy matrix or functional timelines. In addition, you will help ensure that campaign messages are clear and consistent across EMEA, assist with the translations process, and support the team in using efficient processes and resources.
You will support the Lifestyle Category Manager EMEA on retail partner meetings, planning, and execution of campaigns with key retail partners in key cities across the region. You will also collaborate closely with the Global Lifestyle teams to build out process for the category and ensure fully integrated marketing campaigns come to life in EMEA.