Insights Analyst

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About the Role:

Are you a data-driven professional who thrives on uncovering insights that influence strategic decisions?

Reporting to the Manager, Supporter Insights, the Insights Analyst plays a key role in delivering insightful and impactful supporter and campaign analysis. Through advanced data analytics, you will help improve campaign performance, enhance supporter lifetime value, and contribute to the long-term strategic objectives of the fundraising department.

This is an exciting permanent F/T opportunity based in Blackburn, Melbourne (with hybrid working arrangements) to influence strategic decision-making by turning complex data into meaningful, actionable insights that drive fundraising success.

Key Responsibilities:

• Extract and analyse donor communication and fundraising data from multiple sources
• Deliver advanced analytics that highlight industry, market, supporter and campaign trends, identifying opportunities to improve performance
• Contribute to the design, implementation and testing of key data products, including: donor journey analysis, customer lifetime value modelling, behavioural and correlation modelling, next best decision modelling, ROI and marketing mix modelling and customer segmentation models
• Support profiling, segmentation, targeting, productivity and profitability analysis of fundraising campaigns
• Provide competitive, market and forecasting insights to inform strategy
• Assist in developing and executing the analytics strategy and roadmap
• Build, maintain and enhance data models with robust quality assurance processes

About You:

• Degree in Data Science, Computer Science, Business Analytics, or a related discipline
• Proven experience in data analytics, insights, or business intelligence roles
• Strong capability in analysing and manipulating large datasets
• Proficiency in tools such as Power BI, Power Query and Excel
• Experience in a fundraising or multichannel marketing environment (highly regarded)
• Strong written and verbal communication skills, with the ability to professionally influence a diverse range of stakeholders
• High attention to detail and commitment to data quality and compliance

Why Work For Us:

• Eligible employees can access NFP Salary Packaging (up to $15,900 tax free) plus meals and entertainment benefit ($2,650)
• Generous paid Parental Leave for primary (12 weeks) and secondary carers + Purchased Leave Scheme (up to 8 weeks) + Workplace Support Leave (5 days) for volunteering in Salvos initiatives
• Flexible and hybrid WFH arrangements, access to Fitness Passport and Consumer Discounts
• Access to EAP and health & wellness initiatives
• Ongoing training and development opportunities that enhance on the job skills and proficiency
• Rewarding and fulfilling purpose driven careers that have positive and sustainable social impacts

How to Apply:

We are looking for compassionate people who share our mission and values, if you have the passion and drive to commit yourself to a challenging and rewarding role; we invite you to apply via the link and submit a current CV and a cover letter which details your alignment with the essential requirements of the role.

The Salvation Army is an Equal Opportunity Employer who provides an inclusive work environment and embraces the diverse talent of its people. We value people of all cultures, languages, capacities, sexual orientations, gender identities and/or expressions. We are committed to achieving a diverse workforce and strongly encourage applications from Aboriginal people and Torres Strait Islander people.

The Salvation Army is a child safe organisation and is committed to protecting children and young people from harm. All child facing roles will require the successful completion of a Working with Children Check. Applicants for all roles require a mandatory Nationally Coordinated Criminal History Check.

We value Integrity, Compassion, Respect, Diversity, and Collaboration