PZ CUSSONS

Head of Digital and Ecommerce

Manchester Full time

We are PZ Cussons. Our purpose is For everyone, for life, for good.

Sustainability and the wellbeing of people, families and communities everywhere are at the heart of everything that we do.


Since our founding in 1884, we have been creating products to delight, care for and nourish consumers. Across our core categories of Hygiene, Baby and Beauty, our trusted and well-loved brands include Carex, Cussons Baby, Sanctuary Spa and St. Tropez.

POSITION SNAPSHOT

Job title: Head of Digital and Ecommerce

Location: Manchester

Contract type: Permanent

WHO ARE WE

PZ Cussons is an international consumer goods business, headquartered in Manchester, UK. We employ just under 2500 people across our operations in Europe, North America, Asia-Pacific and Africa. Since our founding in 1884, we have been creating products to delight, care for and nourish consumers. Across our core categories of Hygiene, Baby and Beauty, our trusted and well-loved brands include Carex, Childs Farm, Cussons Baby, Imperial Leather, Morning Fresh, Original Source, Premier, Sanctuary Spa and St. Tropez.

Sustainability and the wellbeing of our employees and communities everywhere are at the heart of our business model and strategy and captured by our purpose: For Everyone, For Life, For Good.

If you want to join a business in transformation with exciting growth plans and the opportunity to work flexibly and early finish every Friday, apply to work for us today.

Job Purpose

The Head of Digital and eCommerce is responsible for shaping and leading the commercial digital growth strategy; optimising online channels, leading a high performing team and ensuring our brands win in a fast moving, highly competitive and accelerating channel.

Function Overview

Digital and Ecommerce sits within the broader Commercial function, incorporating Distributor, Wholesale, Grocery, Discounter and High Street channels, Category and Commercial Strategy and Planning.

Reporting Relationships

The role reports into the Europe Sales Director and has a combination of direct and indirect reports.

Job context & scope

Key Duties and Responsibilities  

  • Digital and Ecommerce Strategy Developmentdefine and execute a market leading ecommerce strategy to accelerate revenue growth across channels (D2C, pureplay, marketplaces, omnichannel retailers), translating consumer, shopper and category insights into clear digital growth plans 

  • P&L Ownership and Commercial Delivery – own the ecommerce P&L, revenue targets and profitability across channels, managing trade budgets and optimizing spending across channels to drive sales performance, underpinned by effective planning, forecasting and ROI centric investment decisions

  • Strengthen Digital Brand Presence by building a cohesive ecosystem across websites, social, paid media, CRM and digital content, to ensure digital experiences reflect brand identity and meet consumer expectations

  • Partner with Key Retailers and Platforms to manage relationships with online retail partners, and improve product discoverability, digital shelf performance, ratings and reviews, and trade spend effectiveness

  • Lead Digital Transformation through championing the use of digital tools, data and automation to enhance marketing and sales effectiveness, and drive cross functional digital capability across marketing, sales and supply chain

  • Ensure Operational Excellence through overseeing digital operations such as site performance, product content, merchandising, stock availability and fulfillment partnerships

  • Build an Integrated Ecommerce Ecosystem to elevate digital capability across teams and enable the business to win online at scale

  • Lead and Develop highly capable, high performing teams through fostering innovation, agility and a test and learn culture

Capabilities, Skills and Experience

  • Degree in a relevant field or equivalent experience

  • Significant experience in eCommerce or digital sales with the ability to define a multi-channel online growth strategy across marketplaces, channels and digital media.  

  • Strong demonstrable knowledge of eCommerce platforms, marketplaces and performance metrics

  • Strong commercial acumen, with an understanding of P&L drivers, online customer economics, omnichannel demand levers and digital return on investment

  • Digital transformation leadership and experience of embedding ways of working, tools, processes across the wider organisation

  • Business planning and forecasting, with the ability to build accurate digital channel forecast and integrate them into broader category and commercial plans

  • Deep understanding of retailer.com, marketplace management, content excellence and website experience

  • Technical and data capabilities in data analytics, insight generation, digital shelf tools and customer journey mapping

  • Strong leadership and influencing and stakeholder management skills, with the ability to collaborate effectively 

  • Proven ability and passion in capability building to upskill teams cross functionally and strengthen the organisations digital muscle

  • Change leadership – comfortable in managing ambiguity, driving adoption of new tools and processes and leading organisational transformation

Equal Opportunities: 

At PZ Cussons, we value diversity and make sure everyone feels included. We want our team to reflect society and our global customers. We welcome applicants from all backgrounds and your unique perspective helps us develop brands and create new products for our consumers. 

Please note that we are not able to offer visa sponsorship or assist with relocation support for this role. Applicants must have the right to work in the country where this role is located before applying.

If you need extra support during this process, please inform us so that we can accommodate your needs appropriately. It is important to us that all candidates feel recognised and have a good experience with PZ Cussons as part of our commitment to inclusivity. 

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PZ Cussons is big enough to make your mark, small enough to make it yours. Apply to join us!