Head of Creative & Creator

Job Description

Head of Creative and Creator

The role of Head of Creative and Creator within Blue Hour is to lead its creative and creator competencies from ideation through execution. They will ensure that Blue Hour resides at the precipice of culture, and acts as a pioneer when it comes to content, platform and marketplace trends, world class creative and activations within the content and marketing space.

This person will oversee and provide creative input across all creative projects, pitch new concepts, and present polished, strategic creative concepts in collaboration with the wider Blue Hour team. This person will be an executive leader at Blue Hour and ensure the premium quality of all creative output.

This person will use market and industry research to guide creative breakthroughs and innovative ideas. They will present fully fleshed out creative concepts to prospective and existing clients and will proactively pitch creative and integrated Blue Hour services as opportunities present themselves.

Main Duties and Responsibilities

• 65% - Strategic Oversight and Creative Leadership
• 15% - Client & Team Relations
• 20% - New Business Opportunities

What You’ll Do:

Strategic Oversight and Creative Leadership

• Lead the creative team to big ideas, innovative executions and first mover opportunities that make a cultural impact
• Provide strategic thinking and consulting as it pertains to social, brand, content and creative strategies

• Oversee the development and implementation of brand executions that deliver on business goals
• Collaborate with cross-functional and agency partners and concept larger brand campaigns
• Monitor and assess industry trends to determine ways to implement innovation and evolve Blue Hour’s product offerings
• Apply creative thinking to generate feedback on all influencer creative and talent partnerships
• Innovate new processes and identify forward-thinking partners with wider content and creative teams
• Oversee all departmental operations and outputs to ensure best in class solutions are brought to our clients
• Speak at conferences and events to highlight our work, partnerships and way of approaching business challenges

Client and Team Relations

• Mentors, leads and inspires the creative team
• Constantly evolve our client servicing model unearthing operational efficiencies in our resourcing and staffing approach
• Develop and maintain strong client relationships, understanding their business and providing solutions through the development of our collaboration
• Lead client presentations of creative projects with respective team(s)
• Lead workshops that help the team develop their overarching creative skills

New Business

• Lead the development of novel, business-changing ideas and creative thinking to new business pitches
• Develop POVs that demonstrate and inspire cutting edge creative thinking, and avant-garde media and content tactics

• Develop relationships with emerging platforms, proven partners and clients
• Participate in panels and industry events to drive awareness of Blue Hour, our work and capability
• Drive organic and new business growth through client and account partnership

Knowledge and Skills Required

• 20+ years of experience in social, digital, and culture-first marketing, with at least 5+ years in a leadership role.
• Passion for and experience with short form video and other social storytelling formats.
• Deep experience with the Adobe suite of editing, design and content-creation tools
• Proven track record of creating breakthrough social media content for brands
• You speak social media culture. Your friends turn to you to explain what’s happening on TikTok, Instagram, and other social media.
• You understand how to be authentically native on social platforms via short-form video, motion graphics, trending sounds, etc.
• Strong affinity and talent for idea conception and expression
• High design aesthetic, and interest in learning creative tools and technical skills
• Robust presentation skills, and the ability to help clients ‘see’ ideas as they are presented
• Strong observational skills, is able to distill complex creative nuances and explain the elements that bring a piece of creative to life
• Experience managing design, production and experiential teams to execute brand content, and experiences (this includes on-set experience, with and without clients on-site)
• Background in experiential execution, problem solving on-the-spot
• Experience interpreting data and using research and insights to concept strategic ideas that maintain cohesive brand voice, and ladder up to strategic business goals
• Strong verbal and written communication skills to convey ideas and direction

Certificates, licenses and registrations

• There are no requirements for certificates, licenses and registrations.

Physical Activity and Work Environment

• N/A

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

Horizon Media is proud to be an equal opportunity workplace.  We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Salary Range

$250,000.00 - $350,000.00

A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education,  licensure/certifications, and qualifications for the role.  As an organization, we take an aptitude and competency-based hiring approach.  We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.