Head of AI Studio Adoption

At Asana, we’re building work management software to help every organization in the world become more effective in working together and realizing their goals. Our Customer Experience team is committed to helping customers in their post-sales journey to deploy, adopt, and use Asana as both a technology product and a holistic way of working. We strive to help our customers, across geographies, industries, and functions, get off on the right foot, experience the most value out of the tool over time, and ultimately renew & grow their subscription.

We are seeking a data-savvy and customer obsessed leader for the role of Head of AI Studio Adoption, reporting to our Head of CX Excellence. In this key role, you will work crossfunctionally, partnering with Customer Success, Account Executives, Product, Marketing and Professional Services to identify and deliver solutions that guide customers in successfully adopting Asana AI Studio. As a product specialist, you will use your expertise and thought leadership to gather customer insights, identify usage patterns, and contribute to shaping the overarching AI Studio GTM strategy.  You will be hands-on working directly with customers to drive adoption – while also identifying and rolling out programs to promote AI Studio adoption at scale.

This role can be located in San Francisco, Chicago, New York City or remote. For Asanas located in San Francisco, Chicago, or New York City the standard in-office days are Monday, Tuesday, and Thursday. Most Asanas have the option to work from home on Wednesdays. Working from home on Fridays depends on the type of work you do and the teams with which you partner. If you're interviewing for this role, your recruiter will share more about the in-office requirements.

What you’ll achieve:

• Drive AI Adoption Strategy: Develop and execute strategies to increase AI product usage, ensuring customers consume their AI credits through relevant, high-impact use cases.  Own the success metrics and KPIs for AI adoption, including credit utilization, time-to-value, and product engagement benchmarks.
• Champion Core Use Cases: Partner with Product and Customer teams to identify and scale AI use cases that deliver clear value to customers across different industries and maturity levels.
• Customer Value Realization: Act as the internal voice of the customer post-sale—ensuring the AI experience translates to tangible business outcomes.
• Cross-Functional Leadership: Collaborate deeply with Customer Success, Sales, Product, Marketing, and Data Science to align on objectives, share insights, and jointly drive AI adoption initiatives.
• Data-Driven Insights: Analyze usage patterns, adoption metrics, and customer feedback to surface proactive insights—enabling the business to anticipate customer needs.
• Operational Excellence: Build scalable playbooks, tools, and enablement materials that Customer Success and Sales teams can leverage to guide customers through their AI journey.
• Voice of the Field: Surface trends, friction points, and successes from the field to influence product roadmap, packaging, and support strategies

About you:

• A customer-focused professional with 5-10 years of experience in customer success or a similar role, specifically in SaaS environments and in delivering AI based solutions.
• Demonstrated ability to independently manage and resolve complex client scenarios.
• Excellent communication and analytical skills, capable of influencing product development with insights.
• Proven track record of fostering cross-departmental partnerships to achieve strategic objectives.
• An innovative thinker, adept at identifying opportunities to improve customer engagement and drive product adoption.
• Act as an early adopter of new technologies and a thought leader, identifying opportunities to innovate, influence internal strategy, and elevate best practices across teams.

At Asana, we're committed to building teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission. If you're interested in this role and don't meet every listed requirement, we still encourage you to apply.

What we’ll offer

Our comprehensive compensation package plays a big part in how we recognize you for the impact you have on our path to achieving our mission. We believe that compensation should be reflective of the value you create relative to the market value of your role. To ensure pay is fair and not impacted by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit. 

For this role, the estimated base salary range is between $185,600 - $218,400. The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process. The listed range above is a guideline, and the base salary range for this role may be modified.

In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

We strive to provide equitable and competitive benefits packages that support our employees worldwide and include:

• Mental health, wellness & fitness benefits
• Career coaching & support
• Inclusive family building benefits
• Long-term savings or retirement plans
• In-office culinary options to cater to your dietary preferences 

These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations. If you're interviewing for this role, speak with your Talent Acquisition Partner to learn more about the total compensation and benefits for this role.

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