Job Description Summary
Lead the development and the execution of the corporate communications strategy, to strength-en corporate reputation through associate communications, external corporate communications, policy communications, executive communications, business and strategy communications, cul-ture and people communication along with brand and reputation building. Goal is to position the company as the most valued and trusted medicines company in Japan amongst our internal and external stakeholders and ideate new ways to engage key audiences and demonstrate NVS leadership in the Japan healthcare environment
Job Description
Develop, drive, oversee and execute strategies that engage employees, raise media exposure, and leverage owned, earned and paid channels(social media, websites) to create value amongst internal/ external stakeholders and position the company as the most valued and trusted medicines company in Japan.
Shape corporate and executive leadership message and generate opportunities for delivering the messages including townhalls, external speaking opportunities and owned/earned/paid media exposure.
Build a above TA corporate brand and reputation enhancement strategy and execute to protect and improve Novartis’s perception and leadership amongst the stakeholders and public.
Oversees policy communications efforts in partnership and alignment with Public Affairs strategy, and develops the capability within Japan team to shape favourable environment for the business.
Oversees Country President comms strategy and execution to ensure we leverage the CP voice at the service of NVS narrative and positioning in Japan.
Establish strong relations with influential media and external stakeholders to gain trust in the company and contribute to the improvement of its visibility and favourability in support of corporate’s activities.
Protect company reputation by proactively anticipating and preparing for potential issues and minimize negative impacts.
Explore and develop various communications, media, and new initiatives to elevate corporate positioning by collaborating with Therapy Area communications and Patient Advocacy, Public Affairs and Value & Access teams.
In partnership with the Japan leadership team, ideate and deliver messaging featuring corporate priorities and strategy to the associates through messages and various communication media to cultivate better understanding and buy-in.
Nurture open and vital corporate culture and enhance sense of belonging amongst the associates.
Manage relationships with internal and external key stakeholders, becoming an external voice and representative for NVS in Japan
Represent function to relevant company leaders to become trusted strategic business partner. Providing counsel on latest communications channels/trends and opportunities to utilize communications contribute to the achievement of higher engagement and corporate reputation goals including advice, guidance, sharing accountability for promoting and protecting the company reputation.
Conducting corporate reputation surveys in partnership with the international team to benchmark and assess progress of our perception within the market.
Accountability for budget and agency relationships and quality of work
Implementation of media relations strategy and influencer engagement strategy at the corporate level.
Main point of contact for issues and crisis management.
Collaboration with Therapy Area communications /Patient advocacy/Public Affairs on key brand milestones and launch activities.
Exemplifies a predictive mindset; seeks multidirectional insights to understand our environments and stakeholders, and embraces iterative, measurable experimentation and action.
Strategic counsel and best practice sharing across communications & patient advocacy team, including, insights, measurement, and execution learnings.
Implementation of Objectives/Goals/Strategies/Measures framework, KPIs and Analytics & Insight measures to consistently monitor and predict product performance management in alignment with International CA Strategy and Japan business objectives.
As Japan C&PA leadership team member, implement cross team effort to realize a predictive mindset team.
Bachelor’s degree or above
Experience:
12+ years in communications including employee and corporate, media communications.
Leadership & influencing communications, social media strategy and implementation.
Leading teams
Crisis and issues management
Corporate reputation and awareness campaigns
Industry/ Business Exposure in matrixed organization
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Accessibility and accommodation: Novartis is committed to working with and providing reasonable accommodation to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the recruitment process, or in order to perform the essential functions of a position, please send an e-mail to midcareer- r.japan@novartis.com and let us know the nature of your request and your contact information. Please include the job requisition number in your message.
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合理的配慮: ノバルティスは障害を持つ個々人に対して、合理的配慮を提供し協働することをお約束します。健康状態や障害に関して、採用プロセスあるいは必須の職務を満たすために合理的配慮が必要な場合は midcareer-r.japan@novartis.com 宛てに電子メールをお送りください。その際ご依頼内容、ご連絡先、求人票の番号を明記してください。
Skills Desired
Affiliate Marketing, Communication Medium, Corporate Communication, Creativity, Curious Mindset, Employee Engagement, Internal Communications (Ic), Interviewing Skills, Marketing, Media Relations, Public Affairs, Social Media, Strategic Communications, W3