Disguise sits at the heart of the most inspiring live and virtual experiences in the world, leading the market in building a software and hardware solution that designs, sequences and controls the most spectacular productions across film and TV, broadcast, live and corporate events.
Role: Growth Marketing Manager
Function: Marketing
Level: Manager
Reports to: Americas Marketing Lead
Location: Hybrid, Los Angeles or Atlanta, USA
Why You’re Here
You’re excited to help grow Disguise’s presence in the Americas, and passionate about empowering creatives to unlock exciting new frontiers with leading technology.
As we continue to grow our presence in North America, you’re looking forward to developing campaigns that drive interest from a wide cross-vertical base of users. You know communication is key and have proven experience writing copy, building audiences, and aligning with CRM best practices for campaigns (ex. Salesforce, Pardot, Hubspot, etc.).
You have proven experience in field marketing or marketing management within the Americas, ideally in live events, media tech, location-based experiences, broadcast, or live production.
You’re technically curious and excited about constantly learning something new. You’re dynamic and comfortable talking about technical tools for creatives, hardware/software integrations, and real-time visual workflows.
What You’ll Do:
Develop communications and guide in person moments that inspire action and build interest in our product ecosystem. You’ll work with the Americas team to ensure a unified brand presence across activations, collateral and events, and work to build a bridge into the communities around our local offices and other hubs across the Americas to unlock scalable transformation that helps the business to continue to acquire, activate, convert, and retain software users globally.
Day to Day:
Grow Regional Presence, Strategy & Execution
- Adapt global product messaging into high-performing regional campaigns that drive demand across Live Events, Immersive, Media and Entertainment, and Sporting Events and Venues in the Americas.
- Leverage growth and demand generation skills by designing copy, content, and automations to drive regional lead generation and pipeline growth, working closely with the Global Marketing Team on alignment, and Americas Sales team to identify key accounts and vertical opportunities.
- You’ll keep a finger on the pulse of regional trends, competitor moves, and customer feedback to help inform future strategic initiatives.
Support Network of Events
- Support our calendar of regional events to lead strategy, logistics, and onsite execution for Disguise community events and play an important role in key trade shows.
- Be a hands-on brand ambassador. You’ll help ensure our newest Experience Center is set up for success as a local hub for the community of creative technologists. You’ll also frequently be onsite at events to ensure our technology is showcased perfectly and our brand story is told consistently.
Develop Content that Converts
- Align with sales, marketing, product and other teams to localize sales pitch decks, playbooks, and collateral to ensure the Americas commercial team can sell effectively in their specific market context.
- Design and help build nurture campaigns to help educate new and existing customers in their discovery of tools and workflows to help them on their next innovative projects.
- Focus on case study development and partner with local creators and studios to capture and develop compelling "Made with Disguise" stories from the Americas region.
Skills, Experience & Traits:
- 5+ years working in Marketing, Communications, or Events Marketing, ideally in a software or SaaS business.
- Campaign Execution: Ability to take a global high-level concept and turn it into a tactical, localized campaign that converts. You are comfortable measuring data and ROI on events and campaign performance.
- Event Pro: A track record of executing complex B2B event presences, from large-scale trade shows to intimate VIP demos.
- Dynamic & Resilient: You enjoy working on projects that span various areas of knowledge or verticals, and know how to pivot quickly when production requirements change. You’re organised, detail-driven, and able to deliver high-quality work at pace.
- Team Player: You like working with folks from all different cultures and walks of life. You’re approachable, authentic, and able to ensure initiatives are successful whether working with the wider global team, or managing an event on your own.
About Disguise
Disguise is the industry-leading platform sitting at the heart of a new era of visual experiences. One powerful integrated system of software, hardware and services to help create the next dimension of real-time spectacle.
We partner with the biggest entertainment brands and companies in the world to deliver the A-list of live music events, live TV broadcasts, immersive experiences, installations, theatre, film and TV production, corporate communications and brand product launches. Working with Disney, Snapchat, Netflix, ESPN, the Burj Khalifa, and Adele, Disguise is the number one partner delivering the next dimension of entertainment.
Don’t Disguise your differences.
Innovation comes from everyone. We strive to create a workplace that reflects our diverse audience. We celebrate our people for their full authentic selves, and embrace uniqueness. Inclusion and Equity matter at Disguise. We create together and we create everywhere.
Our values
- Honest. We are real with ourselves and our clients and share our ideas with openness and transparency.
- Evolutionary. We innovate using our user’s ever-changing needs so our technology remains ahead-of-the-game.
- Fearless. We take the best path, not the easiest, and innovate where it’s right, not where it’s simplest.
- Resilience. We don’t give up until we find the right solution, even if it means going outside our remit.
- Belong. We create an environment where everyone feels like they belong and is empowered to do their best work.
Our benefits
- We have a suite of globally relevant competitive benefits packages as we want to make sure we retain the best talent out there. Our benefits for every perm hire, globally include:
- Unlimited Paid Time Off - with minimum time you must take set at 20% above statutory
- Hybrid working between home and our offices (dependent on role and location)
- Mental health and wellbeing support - subscription to the Calm app, mental health first-aid buddies, employee assistance programmes
- Gig allowance - £400 (or local equivalent) to spend on tickets every year to immerse yourself in our industries
- Belonging policies - including (but not limited to) support for Parental, Fertility, Miscarriage, Menopause and Transitioning
- Training, coaching & mentoring