Job Description:
Group Director, Media Planning / Chief of Staff
Overview:
We are looking to add a Group Director, Media Planning / Chief of Staff to our team for a CPG Client with dentsu X. You will join a supportive team and work with a Client that sees us as a true partner. This is a senior leadership role, reporting directly to our EVP, Client Solutions and Planning, and requires regular in-person presence at dentsu’s New York, NY office and Client office in White Plains, NY.
Key Responsibilities
Media Planning & Leadership
- Serve as the senior-most planning leader, with depth of experience across all channels and customer journey touchpoints.
- Act as the primary point of contact for Managing Directors/Business Leads.
- Demonstrate expertise in both traditional and digital media, including social and influencer channels.
- Coordinate with multi-channel teams to design modern, strategic, and integrated media plans across TV, CTV, Video, Social, Programmatic, and Audio.
- Oversee and communicate directly with Clients regarding questions and media plans.
- Ensure all Client deliverables, materials, and reports are delivered timely and error-free.
- Analyze competitive landscapes, pull reports using agency tools, and compile actionable insights.
- Develop and maintain innovative testing frameworks and roadmaps aligned with Client and agency vision.
- Foster a team culture centered on testing and innovation.
- Guide media channel selection and proactively identify new opportunities.
Global Operations & Collaboration
- Lead global relationships, integrating US and global activations, and drive collaboration and learning (e.g., sharing best practices, connecting learning agendas, staying current on local hot topics and direction).
- Oversee global deliverables and ensure compliance (e.g., monthly Media Tool updates, Project Force, ad hoc tracking).
- Facilitate a culture of cross-sharing within dentsu, bringing knowledge and learning from other Clients to CLIENT and vice versa.
Business & Account Operations
- Understand and manage priorities to ensure quality outputs.
- Be a go-to resource for the dentsu team and Client for rising issues, providing support where extra hands or opinions are needed.
- Lead the onboarding process for the Client account, ensuring smooth and effective starts for new team members.
- Oversee and support specialty projects as needed (e.g., QBR development, DEIB support, Online Investment Partnerships/JBP Strategy, Upfront, Ways of Working/C]ient relationship management).
- Manage quarterly/monthly internal finance reporting (e.g., profitability growth, Salesforce updates, KAP) and weekly portfolio status.
CLIENT Operations
- Oversee delivery of data dumps (GMP, LDA, CEM, Competitive, MBD).
- Manage needs tied to annual LMA/PRIP.
- Support dentsu leadership in reassessing and refreshing staffing needs.
Client Relationship & Workstreams
- Oversee Client relationship workstreams, supporting the Client Way of Working by establishing a strong understanding of day-to-day operations across the account.
- Support maintenance of TRR and Agency/Client evaluations.
Qualifications
- 10+ years of experience in a large agency setting, ideally within the CPG vertical.
- 10+ years of media planning and buying experience in TV, CTV, Social, and digital landscapes.
- 5+ years of experience leading multiple levels of direct reports in a large agency setting.
- Comfortable working with budgets and numbers, with a strong understanding of mathematical concepts.
Additional Information
The anticipated base salary range for this position is $136,000–$219,650. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.
Benefits available with this position include:
• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.
Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.
To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. #LI-RB1 #LI-Hybrid
Location:
New York
Brand:
Dentsu X
Time Type:
Full time
Contract Type:
Permanent
Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
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