Graduate Content Marketing - France

Graduate Content Marketing - France

Description -

The role

We are looking for a passionate and energetic Graduate Content Marketing to join our marketing team in Meudon (Paris).

As a Content Marketing Specialist, you will play a key role in shaping and executing content strategies and high-impact content that drive brand awareness, audience engagement, and business growth across both Consumer and Commercial markets.

You will work closely with cross‑functional teams to deliver high‑impact, data‑driven content that resonates with target audiences and supports our marketing and business objectives.

 

Key responsibilities

• Content strategy & execution

  • Contribute to the development and execution of marketing communication strategies promoting our brand and product portfolio across Consumer and Commercial segments.

  • Plan and execute the content marketing strategy in alignment with business priorities, campaigns, and go‑to‑market plans.

• Content development & localization

  • Collaborate with the local marketing team to create, adapt, and deploy content and asset strategies across campaigns.

  • Localize and adapt globally developed content into compelling, locally relevant assets for multiple channels, including social media, newsletters, digital advertising, brochures, and websites.

  • Support the creation, localization and distribution of key marketing collateral such as white papers, case studies, sales enablement materials, and B2B nurturing programs.

  • Leverage market insights, audience segmentation, and personas to develop content that drives engagement, conversion, and pipeline impact.

• Collaboration & coordination

  • Partner with internal marketing, communications, and design teams to ensure high‑quality, on‑brand content production.

  • Manage relationships with external agencies and vendors, ensuring timely delivery, quality, and budget adherence.

  • Support the coordination and execution of events, trade shows, and promotional activities, ensuring content readiness and consistency.

• Optimization & performance tracking

  • Optimize content for SEO and digital performance to maximize reach, visibility, and engagement.

  • Monitor and analyse content, media, and event performance, providing insights and recommendations to continuously improve results.

  • Manage budgets related to content production and distribution.

  • Stay up to date with content marketing trends, digital best practices, and industry developments to maintain a competitive edge.

 

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.

• Typically has 0-2 years of work experience, preferably in marketing, ideally  in content marketing, asset creation and adaptation, marketing communications, within a B2B and/or B2C environment.

• Excellent written and verbal communication skills in both French and English.

• Good understanding of digital marketing ecosystems, social media platforms, customer journey optimization.

• Creative mindset with the ability to generate innovative and impactful content ideas.

• Strong organizational, prioritization, and time‑management skills, with the ability to manage multiple projects simultaneously.

• Collaborative team player, comfortable working in cross‑functional and international environments.

• Proficient with Microsoft 365 (Office) and familiar with marketing tools and content management platforms.

Why join HP France?

At HP France, we offer meaningful, high-responsibility assignments that you will have the opportunity to shape and grow through your engagement, skills, and initiative. This role can be the first step in a rewarding career, opening up opportunities both in France and internationally within a company that is a leader across most of the markets it serves.

Joining us also means enjoying a healthy work-life balance, along with benefits such as meal vouchers, discounts on HP products, and much more.

Driven by a strong corporate culture, our employees actively contribute to numerous internal networks (NextGen, Women@HP, the Workplace Well-being Team, etc.) and external initiatives through volunteer hours (Nos Quartiers ont du Talent, Hour of Code).

HP is also deeply committed to equal opportunity, from recruitment through career development. All our job opportunities are open to everyone, including people with disabilities.

Our promise: to foster a work environment built on diversity and inclusion. So, what are you waiting for—join us!

This position is based in Meudon (92), at our campus featuring open, collaborative, creative, and highly connected workspaces.

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Job -

Marketing

Schedule -

Full time

Shift -

No shift premium (France)

Travel -

Relocation -

Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"