Executive Director, Global Market Research

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

Summary:

The Executive Director, Global Market Research is responsible for setting the vision, strategy, and execution of Bristol Myers Squibb’s (BMS’s) global Market Research capability across all Therapeutic Areas and lifecycle stages. This role serves as a senior thought partner to Commercialization and Enterprise leadership providing strategic insight to inform pipeline prioritization, launch decisions, brand strategy, and in-market optimization. 

The Executive Director oversees a broad portfolio of Market Research capabilities, including performance tracking, demand and volume research, market mapping, brand positioning and messaging, market access research, early pipeline opportunity assessment, and patient- and consumer-focused research. This leader is accountable for ensuring research is methodologically sound, decision-oriented, compliant, and consistently applied across regions and brands. 

In addition, the role owns the evolution of Market Research ways of working, innovation agenda, and AI-enabled capabilities, including serving as Business Product Owner for Market Research AI solutions. With a global remit and a large, multi-disciplinary team, this Executive Director ensures Market Research operates mas a strategic, scalable, and trusted enterprise capability that drives confident decision-making across BMS.

Responsibilities:

Set Global Market Research Vision & Strategy

• Define the global Market Research strategy aligned to BMS’s portfolio, pipeline, and commercialization priorities
• Establish clear principles for how Market Research informs decisions across early development, launch, and in-market optimization
• Ensure consistency and connectivity across research approaches, outputs, and insights globally

Lead a Comprehensive Market Research Capability Portfolio

• Performance Tracking: Brand health, campaign effectiveness, and longitudinal measurement
• Volume / Demand Research: Forecast inputs, demand drivers, scenario testing
• Market Mapping: Treatment pathways, competitive landscapes, stakeholder ecosystems
• Brand Positioning & Messaging: Value proposition development, message testing, narrative optimization
• Market Access Research: Payer, HTA, access stakeholder research and evidence needs
• Early Pipeline & Clinical Research: Market sizing, opportunity assessment, unmet need analysis
• Patient & Direct-to-Consumer Research: Patient journeys, behaviors, preferences, and experiences

Act as Senior Thought Partner to Executive Leadership

• Partner with SVP and C-suite–level leaders across Commercialization (Marketing, Sales, Medical, and Market Access), and Development
• Frame complex research findings into clear, decision-ready recommendations
• Guide leadership through ambiguity, trade-offs, and risk-informed decisions using robust insight

Own Market Research Operating Model & Governance

• Define global standards for research design, vendor usage, methodologies, and deliverables
• Establish governance frameworks to prioritize demand, ensure quality, and manage consistency across regions and brands
• Reduce duplication and fragmentation by driving a more integrated, enterprise view of Market Research

Lead Market Research Innovation & AI Enablement

• Set the innovation agenda for Market Research, including advanced analytics, automation, and AI
• Serve as Business Product Owner for Market Research AI, defining roadmap, use cases, and value realization
• Explore and scale new approaches (e.g., AI-assisted analysis, synthetic data, rapid testing methodologies) while maintaining scientific rigor

Ensure Compliance, Ethics & Scientific Integrity

• Ensure all Market Research activities comply with global regulations, ethical standards, and internal policies
• Partner with Legal, Compliance, and Privacy teams to manage risk while enabling speed and innovation
• Maintain high standards of methodological rigor and transparency

Build, Lead & Develop a High-Performing Market Research Organization

• Lead and develop a Market Research organization delivering enterprise and brand insights across Therapeutic Areas and lifecycle stages
• Enable effective partnership with in-market stakeholders, supporting markets where dedicated Market Research roles may not exist
• Build leadership depth through coaching, succession planning, and targeted capability development
• Foster a culture of curiosity, accountability, collaboration, and continuous improvement while operating in a highly matrixed global environment

Manage Strategic Partners & Investment Portfolio

• Oversee global research vendor ecosystem and strategic partnerships
• Manage significant Market Research investment to ensure efficiency, quality, and impact
• Continuously evaluate make/buy decisions and emerging partners or platforms

• Minimum 15 years of experience in commercial, marketing, or insights roles within the pharmaceutical, biotech, or healthcare industry.
• Bachelor’s degree required; MBA or advanced degree strongly preferred.
• Proven success influencing senior leaders and partnering with Business Unit heads to shape commercial strategy.
• Deep expertise in customer insights, omnichannel engagement, commercial analytics, and AI-driven solutions within U.S. healthcare.
• Strong leadership experience managing large, cross-functional or matrixed teams, including BU-specific resources.
• Demonstrated ability to lead complex strategic initiatives and drive organizational change.
• Exceptional critical thinking, problem-solving, and creative solution development skills.
• Demonstrable results in team development, including recognition, feedback, and organizational design.
• Highly adaptable mindset, balancing growth orientation with attention to detail and execution excellence.
• Ability to build strong relationships with internal and external stakeholders, including all field-based customer-facing roles.
• Expertise in predictive modeling, machine learning, and GenAI applications for medical decision-making.
• Strong knowledge of data storytelling and visualization techniques to communicate complex insights effectively.
• Experience with cloud-based data platforms and advanced analytics environments.
• Familiarity with natural language processing (NLP) and conversational analytics for insight generation.
• Ability to operationalize AI-driven personalization and segmentation logic within medical engagement strategies.
• Skilled in change management and capability enablement, including training and adoption programs.
• Understanding of global regulatory requirements for medical data usage and analytics compliance.

Enterprise Market Research Leadership

• Deep expertise across qualitative and quantitative Market Research methodologies
• Ability to connect research outputs to enterprise and brand-level decisions

Strategic Influence & Executive Presence

• Proven ability to engage and influence senior executive stakeholders
• Comfortable advising leaders on high-stakes, ambiguous decisions

Portfolio & Operating Model Management

• Experience managing complex, multi-capability research portfolios at global scale
• Strong governance, prioritization, and standardization mindset

Innovation & AI Fluency

• Strong understanding of AI and advanced analytics applications within Market Research
• Ability to translate emerging technology into practical, compliant solutions

Commercial & Lifecycle Acumen

• Deep understanding of pharmaceutical commercialization, market access, and pipeline development
• Ability to tailor insights across lifecycle stages and stakeholder groups

People & Culture Leadership

• Experience leading large, global teams and developing senior talent
• Creates inclusive, high-performing organizations with clear purpose and accountability

Compliance & Risk Management

• Strong grounding in Market Research compliance, ethics, and regulatory requirements
• Balances innovation with appropriate controls

Executive Communication & Storytelling

• Strong verbal and written communication skills, able to clearly articulate digital strategies and recommendations to senior stakeholders
• Effective storyteller who can connect data, journeys, and business outcomes into compelling narratives

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

$273,870 - $331,866

The starting compensation range(s) for this role are listed above for a full-time employee (FTE) basis. Additional incentive cash and stock opportunities (based on eligibility) may be available. The starting pay rate takes into account characteristics of the job, such as required skills, where the job is performed, the employee’s work schedule, job-related knowledge, and experience. Final, individual compensation will be decided based on demonstrated experience. 

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit https://careers.bms.com/life-at-bms/.
 

Benefit offerings are subject to the terms and conditions of the applicable plans in effect at the time and may require enrollment. Our benefits include:

• Health Coverage: Medical, pharmacy, dental, and vision care.

• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).

• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.

​Work-life benefits include:

Paid Time Off

• US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees)

• Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays

Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day.

All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown. 

*Eligibility Disclosure: The summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol

BMS has an occupancy structure that determines where an employee is required to conduct their work. This structure includes site-essential, site-by-design, field-based and remote-by-design jobs. The occupancy type that you are assigned is determined by the nature and responsibilities of your role:

Site-essential roles require 100% of shifts onsite at your assigned facility. Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility. For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture. For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function.

Supporting People with Disabilities

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

Candidate Rights

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information: https://careers.bms.com/california-residents/

Data Protection

We will never request payments, financial information, or social security numbers during our application or recruitment process. Learn more about protecting yourself at https://careers.bms.com/fraud-protection.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

If you believe that the job posting is missing information required by local law or incorrect in any way, please contact BMS at TAEnablement@bms.com. Please provide the Job Title and Requisition number so we can review. Communications related to your application should not be sent to this email and you will not receive a response. Inquiries related to the status of your application should be directed to Chat with Ripley.

R1600369 : Executive Director, Global Market Research