Good American is the first fully inclusive fashion brand that celebrates all dimensions of female power. Offering quality, style, and substance in every size — 00-32, we are committed to challenging industry norms by empowering all women to feel sexy and confident no matter their size or shape. The brand was launched in October 2016, by Emma Grede and Khloé Kardashian, to empower all women to celebrate their bodies with confidence by offering high-quality designs in all sizes. What started as the largest denim launch in history, has evolved into an iconic and inclusive fashion line of denim, ready-to-wear, swim, and accessories.
The DTC Planning Manager leads the end-to-end planning function for our eCommerce business and retail stores. This role ensures inventory investment aligns to sales, margin, and brand goals; supports forecasts, open-to-buy, replenishment & allocation, and drives actionable insights across cross-functional teams. The ideal candidate brings deep expertise in women’s apparel and has a proven history of building planning tools and analytical models.