Department of the Army

Director of Marketing and Sponsorship NF-04

Fort McCoy, Wisconsin Full time

Director of Marketing and Sponsorship NF-04

Department: Department of the Army

Location(s): Fort McCoy, Wisconsin

Salary Range: $67000 - $73000 Per Year

Job Summary: This position is located within the NAF Support Services Division, DFMWR, Fort McCoy, WI. Announcement will a have a first cut office date of March 25, 2026. Applicants that submit an application packet prior to that date and found eligible may be given first consideration. Incentives and Bonuses Incentives will not be paid.

Major Duties:

  • Leads and supervises DFMWR Marketing team. Responsible for team building, performance management, and employee development to foster a high-performing collaborative creative environment.
  • Develops budget requirements for marketing activities and monitors budget execution. Directs the creation, implementation, and analysis of all marketing campaigns and publicity efforts.
  • Develops overarching marketing strategy based on organizational goals, needs assessments, and market data to effectively promote MWR programs and events.
  • Manages the public image of MWR by writing feature articles and other media content to highlight the value and benefits of MWR programs.
  • Analyzes market trends and conducts market research including focus groups and surveys to identify customer needs and preferences.
  • Actively markets MWR programs to generate revenue through commercial sponsorships and paid advertising. Manages the entire sales cycle, including developing proposals, negotiating contracts, and ensuring fulfillment.
  • Provides strategic oversight for all marketing functions, including digital marketing, social media, graphic design, and publications; ensuring alignment with MWR standards.
  • Serves as the primary point of contact for commercial sponsors, advertisers and media partners. Performs other duties as assigned.

Qualifications: Resumes must be two pages (or less). Resumes should clearly demonstrate the applicant's relevant experience, skills, knowledge and abilities as they pertain to this position. A qualified candidate must possess the following: Candidate must possess experience at a level that provided the knowledge, skills, and abilities needed for successful performance as follows: Experience demonstrating skill in applying a variety of principles, concepts, and techniques or marketing and sales. Experience conducting research, surveys, and/or needs assessments to develop and execute marketing plans and campaigns. Experience developing and presenting sponsorship solicitation packages and proposals. In addition to the above qualifications, candidates who possess the following qualifications will be considered "Highly Preferred" or "Best Qualified": Two (2) years experience in a supervisory role, with direct responsibility for leading and managing a marketing team. Demonstrated track record of meeting or exceeding revenue goals through the successful sale and execution of commercial sponsorships and advertising.

How to Apply: You may submit your application package using one of the two methods identified below: 1. Electronically (preferred) at https://www.usajobs.gov/ and search for Announcement number O2NAFDE-26-12902256. The complete application package must be submitted by 11:59 PM Eastern Time on 04/10/2026 to receive consideration. Click Apply to access the online application. You will need to be logged into your USAJOBS account to apply. If you do not have a USAJOBS account, you will need to create one before beginning the application. Follow the prompts to select your resume and/or other supporting documents to include in your application. Reminder: Federal agencies are required to limit resumes to two (2) pages or less. Please review the Required Documents section of this announcement for more details. You will have the opportunity to upload additional documents to include in your application before it is submitted. Your uploaded documents may take several hours to clear the virus scan process. After acknowledging you have reviewed your application package, complete the Include Personal Information section as you deem appropriate and click to continue with the application process. You will be taken to the online application which you must complete to apply for the position. Complete the online application, verify the required documentation is included with your application package and submit the application. You must re-select your resume and/or other documents from your USAJOBS account and designate the document type when submitting your application. It is the applicant's responsibility to verify that the application package (resume, supporting documents, and responses to the questionnaire) is complete, accurate, and submitted by the closing date. Uploaded documents may take up to one hour to clear the virus scan. Click this link to preview the application:https://apply.usastaffing.gov/ViewQuestionnaire/12902256. Additional information on how to complete the online application process and submit your online application may be found at https://appsupport.usastaffing.gov/hc/en-us. To verify of check the status of your application, log into your USAJOBS account. Once logged in, the Welcome screen lists your applications, your application status, and the date it was last updated. For information on what each application status means, visit https://help.usajobs.gov/how-to/application/status. 2. Manually: Please refer to the "Additional Information" section of this announcement for instructions on how to request a paper application.

Application Deadline: 2026-04-10