About the role:
This is a high-impact, globally-scoped enablement leadership role at the heart of Contentsquare's GTM organization. You will own the enablement strategy and execution for our global field teams, lead a team of Enablement Business Partners, and serve as the primary driver of Command of the Message (CoM) adoption and proficiency across Sales, Pre-Sales, and Customer Success. This role requires a builder's mindset, deep partnership with GTM and Revenue Operations leadership, and the confidence to operate in a fast-paced, evolving environment.
Major Responsibilities:
Leadership and Strategy
Lead the global Field Readiness strategy, ensuring enablement programs are directly tied to GTM priorities and measurable business outcomes
Lead, develop and inspire a global team of Enablement Business Partners, setting clear direction, modeling enablement excellence, and building a culture of high performance and shared accountability
Act as a strategic thought partner and trusted advisor to GTM, Revenue Operations, Marketing, and Product leadership
Serve as the voice of the field within the enablement team, translating market realities and seller needs into actionable programs and priorities
Conduct qualitative and quantitative analysis to identify enablement gaps and opportunities that drive productivity and revenue growth across knowledge, skills, process, and coaching
Command of the Message (CoM)
Serve as the organization's primary enablement owner for CoM, driving proficiency, adoption and accountability across the GTM field
Facilitate CoM certifications and ongoing skill development for sellers, managers and leaders
Partner with RevOps to embed CoM into Salesforce workflows, deal review processes and reporting, ensuring methodology is operationalized and measurable
Coach managers on CoM-based deal reviews and pipeline inspection, building a culture of methodology accountability
Program Design and Delivery
Design and deliver a range of enablement programs, activities and interventions tied to improving field performance, including:
Trainings (instructor-led, e-learning, on-demand, workshops)
Content (playbooks, job aids, templates, vertical guides)
Tools (adoption, optimization, AI-assisted workflows)
Coaching (improving manager ability to drive field performance)
Peer learning (scaling best practices, highlighting best-in-class)
Reinforcement plans (embedding change and sustaining behavior)
Communications (dissemination of assets and critical information across the field)
Think AI first and accelerated scale in a high paced product innovative environment
Manage and contribute to scaled GTM programs including new product launches, methodology rollouts, process changes, and tool adoption initiatives
Manage the onboarding curriculum for new GTM hires across segments and regions, with particular depth in the Enterprise business
Identify and scale best practices from the field through peer learning programs and structured knowledge-sharing forums
Measurement and Accountability
Define success metrics for all enablement programs and report results regularly to GTM leadership and key business stakeholders
Use data to continuously evaluate program effectiveness and iterate based on what is and is not working
Requirements:
5+ years in sales enablement, with a demonstrable track record of building and executing global enablement strategies, programs and content
Deep knowledge of and hands-on experience with Command of the Message (CoM) or equivalent value-based selling methodology, with the ability to coach and certify others
Proven ability to lead, develop and retain a high-performing team of enablement professionals
Demonstrated ability to influence and align senior GTM leaders around enablement priorities and outcomes
Strong RevOps fluency: comfort with Salesforce reporting, pipeline data, and cross-functional partnership with Revenue Operations
Proficiency with modern enablement technology: LMS (MindTickle or equivalent), conversation intelligence tools, CRM, and AI-powered productivity tools
Ability to operate and make sound decisions in an environment of ambiguity and rapid change. This is a genuine requirement for success in this role, not a formality
Proven ability to translate complex business priorities and skills gaps into clear, impactful learning programs and content
Strong project management skills with the ability to manage multiple programs simultaneously across global stakeholders
Experience working in fast-paced, high-growth SaaS companies; Martech or digital analytics experience a plus
Ability to travel to global locations as required
Demonstrable AI programme deployment and experience
Nice to have:
Sales, Sales Management, or Product Marketing background
3+ years of people management experience
Experience with MEDDIC / MEDDPICC qualification methodology
Familiarity with Clari, Salesforce, and AI-assisted GTM tools (e.g., Dust, co-pilot tools)
Progressive approach to learning materials and thought leadership in AI for scale