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Primary Job Posting Location:
Macon, GA 31207Additional Job Posting Locations:
(Other locations that this position could be based)
Responsibilities:
The Director of Arts Marketing and Community Engagement is responsible for marketing, promotions and media relations for The Grand Opera House, The Capitol Theatre, Mercer Music at Capricorn, McEachern Art Center, and McDuffie Center for Strings with some responsibility for ticketed performances at Townsend School of Music. The Director of Arts Marketing and Community Engagement works closely with program directors to achieve marketing and revenue objectives for their respective areas and promote community cultural development for Mercer’s arts missions in Downtown Macon.
Duties include:
Develop and execute marketing and promotions plan for The Grand Opera House and The Capitol Theatre in coordination with the Executive Director.
Develop and execute marketing and promotions plan for McEachern Art Center and McDuffie Center for Strings in coordination with program directors.
Develop and execute marketing and promotions plan for Mercer Music at Capricorn in coordination with program faculty and staff.
Direct community cultural development programs that encourage creative arts participation and relationship building to support partnerships between Mercer-affiliated venues and community organizations in Middle Georgia, including running the venue tour program.
Advise the Dean of the School of Music on marketing objectives and design monthly e-newsletters and the annual Discover Townsend brochure.
Qualifications:
A bachelor's degree from an accredited college/university in journalism, broadcasting, communications, marketing, performing arts, or related field and three years of experience developing and executing marketing and promotions plan for arts organization, higher education institution or a related organization are required. Candidates with a master's degree and/or prior experience working to develop and or assist community-based engagement programs, particularly cultural development programs are highly desirable.
Knowledge/Skills/Abilities:
Excellent writing skills and working knowledge of AP Style to write and distribute news releases and compose stories for University publications.
Basic graphic design skills and working knowledge of software used for graphic design, web design and photo editing in order to produce ads, brochures and other marketing materials.
Ability to work varied hours to accommodate evening and weekend arts events.
Ability to develop advertising and marketing plans to promote arts events and programs using all media platforms.
Ability to prioritize multiple projects to meet marketing objectives.
Experience using social media creation tools to achieve marketing objective.
Background Check Contingencies:
- Criminal History
Required Document Attachments:
- Resume
- Cover letter
- List of three professional references with contact information
About Mercer University
Founded in 1833, Mercer University is a distinguished private institution recognized for its commitment to academic excellence, leadership development, and community engagement. With campuses across Georgia, Mercer’s twelve schools and colleges offer a wide range of undergraduate, graduate, and professional programs. The university cultivates a close-knit, student-centered environment where innovation, service, and personal growth are deeply valued. Mercer’s employees are at the heart of its mission, dedicated to advancing innovation, supporting student success, and strengthening both our local and global communities through service. At Mercer, we believe in the power of relationships and the importance of in-person collaboration. Accordingly, our employees are expected to serve in-person as it fosters real-time problem solving, mentoring, and the meaningful connections that strengthen both our work and service to our students and the broader university community.
Why Work at Mercer University
Mercer University offers a variety of benefits for eligible employees including comprehensive health insurance (for self and dependents), generous retirement contributions, tuition waivers, paid vacation and sick leave, technology discounts, schedules that allow for work-life balance, and so much more!
At Mercer University, a Bear is more than a mascot: it's a frame of mind that begins with a strong desire to make the most out of your career. Mercer Bears do not settle for mediocrity or the status quo. If you're seeking an environment where your passion and determination are embraced, then you want to work at Mercer University.
For more information, please visit: https://hr.mercer.edu/prospective-employees/
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