Director, Marketing Campaigns

The Impact You’ll Be Contributing to Moloco: 

We're looking for a Director, Marketing Campaigns with deep expertise in brand and creative to define how Moloco builds awareness and shows up in the market. 

You will own the end-to-end campaign engine, from strategy and creative direction to multi-channel execution and performance measurement. You'll work in close partnership with Product Marketing, Creative, Field Marketing, Platforms team, and Sales to ensure Moloco's campaigns land with precision across a concentrated set of high-value enterprise accounts, while building the brand equity to establish Moloco as a category leader across Ads, Commerce Media, and Streaming/CTV.

The ideal candidate is a bold creative thinker, a sharp strategist, and a disciplined operator. You have strong opinions about what great looks like, a proven track record of building brands that buyers genuinely connect with, and the cross-functional credibility to drive programs from brief to market at pace.

The Opportunity: 

Build the integrated campaign strategy:

• Develop and own Moloco's campaign strategy across all three business segments (Moloco Ads, Commerce Media, Streaming Monetization), aligned to product launches, pipeline goals, account engagement, and brand awareness objectives
• Build and manage a global campaign calendar that sequences messaging across key verticals, buying stages, and named accounts
• Translate product releases, proprietary research, and market moments into sequenced, multi-channel programs
• Map buyer journeys and identify high-impact moments for brand connection and conversion of key contacts
• Work closely with Sales, Field, and Platform teams to build account-level programs that support pipeline creation and acceleration within Moloco's named account strategy
• Lead the shift toward engagement-based measurement frameworks, partnering with Field and Sales to define shared pipeline KPIs

Launch product-led programs:

• Partner with Product Marketing and executive leadership to bring Moloco's thought leadership positioning to market, including proprietary research (e.g., BCG AI Disruption Index), owned frameworks, and executive content series
• Translate complex technical narratives into audience-first messaging
• Ensure insights and research are activated as full, sequenced campaign programs and not one-off activations
• Work with media partners (e.g., WSJ, Adweek, eMarketer, etc) to amplify Moloco's content and extend reach with key audiences

Drive brand and creative excellence:

• Define and uphold Moloco's brand voice, visual identity standards, and creative platform. Ensure consistency from paid media to owned events to sales collateral
• Own the creative brief process end-to-end: translate campaign strategy into briefs that inspire in-house and agency creative teams to produce their best work
• Champion creative excellence across all channels: digital, social, video, OOH, events, and sales enablement

Build the operating model and drive performance:

• Own campaign budgets; make strategic allocation decisions to maximize impact and ROI across channels and segments
• Define campaign KPIs and build dashboards to track performance, synthesize learnings, and present results to senior leadership
• Establish repeatable intake, briefing, and coordination processes across PMM, Field, Creative, and Sales
• Leverage AI tools to accelerate campaign development, personalize at scale, and optimize performance

How Do I Know if the Role is Right For Me? 

• 8+ years of B2B marketing experience, with at least 4 years leading integrated campaign or brand functions at a high-growth tech company. You've owned the full campaign motion — not just contributed to it.
• Narrative translation: You can take complex, technical subject matter (AI, machine learning, performance advertising) and turn it into sharp, differentiated messaging for a sophisticated B2B audience.
• Brand-first instincts: You've built brands that people genuinely connect with. Experience at modern, aspirational tech companies (think Stripe, Notion, Figma, or similar) 
• Creative direction experience: You have a clear POV on what great looks like and the craft and credibility to lead creative teams and agency partners toward it.
• Operating model builder: You've built or formalized campaign processes in fast-moving environments. You don't wait for a playbook but are eager to write it.
• AI fluency in practice: You actively use AI tools to accelerate workflows, test creative variations, and build programs faster. Curiosity about AI as a marketing lever is a must.
• Data-driven: Comfortable setting campaign KPIs, building measurement frameworks, and optimizing based on results. Confident in presenting performance to senior leadership.
• Builder mentality: You're comfortable in ambiguity, move quickly, and take ownership over outcomes.

You can apply for this role through our Open Positions page (or through our Internal Job Board if you are a current employee). The application window for this position is expected to close on July 21, 2026.