Location(s):
United States of AmericaCity/Cities:
AtlantaTravel Required:
00% - 25%Relocation Provided:
NoJob Posting End Date:
January 16, 2026Shift:
Job Description Summary:
The Director, Change Management is responsible for designing and executing the change management strategy that enables Coca-Cola North America’s shift to a Product Operating Model and modern digital organization. This role builds the foundation for organizational readiness, communication, and capability adoption — ensuring that teams, leaders, and system partners not only understand the change but embrace and sustain it.
The ideal candidate combines strategic acumen with strong operational delivery — designing best-in-class change management frameworks, embedding new ways of working, and cultivating a culture that thrives on learning, collaboration, and digital confidence.
What You'll Do for Us
Primary Responsibilities
1. Define Change Management Strategy: Develop and own the end-to-end change management strategy for the Digital & Product Organization, aligned to NAOU’s transformation roadmap and enterprise priorities.
2. Design and Implement Best-in-Class Frameworks: Introduce scalable and repeatable change management approaches (communication, engagement, adoption, measurement) leveraging global best practices and proven models (e.g., Prosci, ADKAR, Kotter).
3. Lead Communication & Engagement Campaigns: Design communication plans, engagement forums, and storytelling assets that bring the transformation to life for associates, leaders, and system partners.
4. Enable Capability Adoption: Partner with Product, Data, and Engineering teams to drive adoption of new tools, processes, and behaviors through training, playbooks, and embedded support.
5. Coach Leaders & Change Champions: Build a network of transformation ambassadors across business and system entities; coach leaders to model desired behaviors and lead change effectively.
6. Measure and Report Change Effectiveness: Develop metrics, pulse surveys, and insights to track engagement, adoption, and change readiness across functions and system entities.
7. Continuous Improvement & Knowledge Sharing: Institutionalize change playbooks, toolkits, and best practices to build long-term change capability across the organization.
FINANCIAL / JOB SCOPE
Leads cross-functional change initiatives impacting all NAOU associates across NAOU and 60+ system partners.
Accountable for driving measurable progress on engagement, adoption, and readiness KPIs.
COMMUNICATION COMPLEXITIES
Partners with the VP, Digital & Data, Transformation Office and Product Leaders to define, sequence, and deliver change strategies.
Communicates across multiple audiences — executives, product teams, frontline associates, and system partners — ensuring clarity, connection, and consistency.
Translates complex transformation initiatives into simple, inspiring messages that connect to business and individual value.
Must balance advocacy (building excitement) with accountability (ensuring behavior change and adoption).
JUDGMENT AND DECISION-MAKING
Defines the strategic approach for managing organizational change across the Digital & Product Organization.
Determines the appropriate change interventions, communication strategies, and engagement tactics by audience and impact level.
Advises leadership on readiness, risk mitigation, and stakeholder alignment.
Recommends and implements tools and metrics to measure adoption and change impact.
INNOVATION
Introduces new approaches to engagement and change — leveraging storytelling, digital learning platforms, data-driven insights, and behavioral science.
Builds digital confidence and literacy through creative, experience-based training and activation campaigns.
Designs playbooks and templates that make change scalable, repeatable, and measurable.
Embeds a culture of continuous learning and experimentation across the transformation journey.
SUPERVISORY RESPONSIBILITIES
No direct reports initially; leads through influence and coordination across transformation, HR, and product teams.
May lead vendor partners or external change consultants as needed.
Builds and coordinates a network of change champions across the Digital & Product Organization and broader system.
Key Qualifications
Education: Bachelor’s degree, or equivalent practical experience
7 or more years of relevant experience
What We Can Do For You
Iconic & Innovative Brands: You'll have the opportunity to work with over 20 different billion-dollar brands such as Coca-Cola, Sprite, Fanta, Powerade, and more.
Creative Team Culture: Be inspired by the best brand leaders and agencies in the world, fostering a creative culture that supports taking risks and innovation.
Global Exposure to World Class Leaders: You'll have access to global marketing leaders that will expand your network and expose you to emerging digital platforms and marketing insights.
Skills:
Pay Range:
$143,600 - $164,700Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Annual Incentive Reference Value Percentage:
30Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.