Please reference the schedule and minimum qualifications listed below before applying.
If you need assistance with filling out our application form or during any phase of the application, interview, or employment process, please notify our Human Resources Team at 801-366-6947 option 1 or email macurecruiting@macu.com and every reasonable effort will be made to accommodate your needs in a timely manner.
Job Summary
The Digital Testing Project Manager leads the A/B testing and optimization efforts. This role will drive experimentation across our digital platforms to improve user experience, increase conversion rates, and support business growth.
Job Description
LOCATION
Mountain America Center - In Office:
9800 S Monroe St
Sandy, UT 84070
SCHEDULE
Full Time
To be effective, an individual must be able to perform each job duty successfully.
- Review website analytics to identify A/B testing opportunities.
- Collaborate with creative, analytics, and stakeholder teams to develop test concepts.
- Set up and execute A/B tests using Adobe Target or similar tools/technologies.
- Monitor test performance, analyze results, and recommend optimizations.
- Document processes and maintain clear communication with stakeholders.
- Gathers and presents results to stakeholders.
- Work with various digital tools and platforms, including Adobe Analytics, Google Analytics, CrazyEgg, and our in-house CMS.
- Assesses projects to determine which areas of the Marketing team are needed and collaborates with stakeholders.
- Develops and nurtures strong collaborative working relationships with MACU project sponsors and Marketing and Communication team members.
- Maintains Mountain America’s brand using master level proofing and editing skills to ensure quality in marketing materials.
- Other duties as assigned.
KNOWLEDGE, SKILLS, and ABILITIES
The requirements listed are representative of the knowledge, skills, and/or abilities required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential job functions.
Education and Experience
- Typically requires minimum of 4 years experience in digital marketing, data analytics, or related field
- Bachelor's degree or equivalent experience
- Experience working in financial services preferred
Licenses, Certifications, Registrations
Knowledge & Skills
- Thorough knowledge and application of methods or procedures in statistical analysis and testing
- Advanced knowledge of digital marketing
- Problem solving skills
- Verbal/written communication skills
Leadership and Organization Development
- Collaborates with direct reports and/or peers to deliver results and build organizational capacity
- Strong contribution to team effectiveness
- Develops multifunctional base level skills
Scope and Strategic Impact
- Applies knowledge to implement programs
- Analyzes data to summarize
- Supports program delivery through the practical application of basic discipline knowledge with limited guidance
- Applies subject matter knowledge to solve common business issues within established guidelines
- Evaluates unique circumstances and assists in making recommendations
- Develops practical knowledge of applications within business environment
Analytical Thinking & Problem Solving
- Works on problems / projects of diverse complexity and scope
- Exercises independent judgment within generally defined procedures and practices to identify a solution
- Seeks advice in order to make decisions on complex business issues
Other Skills and Abilities
- Proficiency in Adobe Target, Google Analytics, and CrazyEgg.
- Strong understanding of statistical testing and user behavior analysis.
- Excellent communication and project management skills.
- Strong analytical abilities to solve complex problems.
PHYSICAL ABILITIES / WORKING CONDITIONS
Physical Demands
Ability to sit, talk and hear consistently
Vision Requirements
Close vision (clear vision at 20 inches or less)
Distance vision (clear vision at 20 feet or more)
Color vision (ability to identify and distinguish colors)
Weight Lifted or Force Exerted
Ability to lift up to 10 pounds frequently and up to 25 pounds occasionally
Environmental
There are no unusual environmental factors (such as a typical office)
Noise Environment
Moderate noise (business office with computers and printers, light traffic)
***This Job is not eligible to be performed in Colorado or Connecticut, either remotely or in-person.***
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Mountain America Credit Union is an EEO/AA/ADA/Veterans employer.