Job Description:
As Digital Manager at dentsu, you will lead the development and execution of digital strategies that directly impact business performance, not just campaign delivery.
This role is responsible for translating business goals into full-funnel media plans, driving performance across channels, and continuously optimizing towards clear, measurable outcomes.
You will operate at the intersection of strategy, execution, and performance, owning results, challenging plans, and pushing for better outcomes across every stage of the funnel.
About Dentsu
Led by Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004), a pure holding company established on January 1, 2020, the Dentsu Group encompasses two operational networks: dentsu japan network, which oversees Dentsu’s agency operations in Japan, and dentsu international, its international business headquarters in London, which oversees Dentsu’s agency operations outside of Japan.
With a strong presence in approximately 145 countries and regions across five continents and with 65,000 dedicated professionals, the Dentsu Group provides a comprehensive range of client-centric integrated communications, media and digital services through its five leadership brands—Carat, dentsu X, iProspect, Dentsu Creative, and Merkle—as well as through Dentsu Japan Network companies, including Dentsu Inc., the world’s largest single brand agency with a history of innovation. The Group is also active in the production and marketing of sports and entertainment content on a global scale.
Key Responsibilities
• Build full-funnel digital strategies, defining KPIs, audience frameworks, and clear roles for each channel.
• Own media planning across Meta, Google, TikTok, and programmatic, allocating budgets and ensuring campaigns are executed with precision.
• Monitor and optimize campaigns continuously, driving improvements against key metrics (CPA, ROAS, conversion).
• Deliver clear, structured performance reporting; translating data into actionable recommendations and next steps.
• Act as a key point of contact for clients and internal teams, presenting strategies, challenging assumptions, and aligning on decisions.
• Ensure tracking, attribution, and analytics frameworks are in place to support accurate performance evaluation.
• Guide and review junior team members’ worker; ensuring quality, consistency, and capability growth.
• At least 4 years of experience in digital/media planning or performance marketing roles.
• Strong hands-on experience across Meta Ads, Google Ads, and TikTok Ads (planning + optimization).
• Proven ability to manage full-funnel campaigns and drive performance outcomes.
• Strong analytical mindset; able to interpret data and translate insights into actions.
• Confident communicator; able to present, influence, and push for better decisions with stakeholders.
• Experience managing multiple campaigns and priorities in a fast-paced environment.
• Demonstrated ability to guide junior team members and uphold quality standards.
Dentsu Values
Will live the dentsu 8 Ways at all times: We Dream Loud, We Inspire Change, We Team Without Limits, We All Lead, We Make It Real, We Climb High, We Choose Excitement, We Are A Force For Good
Inclusion and Diversity
We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.
So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.
Keeping connected
Please visit our website to find out more and connect with us on social.
*Please include an updated CV in your application.
**We regret that only short-listed candidates will be notified.
Location:
JakartaBrand:
IprospectTime Type:
Full timeContract Type:
Permanent