Articulate is seeking a results-oriented Content Marketing Specialist to be a driving force in our content marketing engine. You will be instrumental in executing core content activities, including blog post creation, long-form content development (guides, datasheets, courses), and exploring innovative content formats for the Articulate brand. This role directly contributes to the content strategy for growth programs, ensuring messaging is adapted effectively across all stages of the marketing funnel to achieve conversion goals.
The Content Marketing Specialist is part of a team of content marketers who craft messaging and assets used to meet revenue and conversion goals. In this role, you will develop a core understanding of our customers, brand, and industry, while supporting our expansion opportunities. You will know the value behind the Articulate platform and products and use that knowledge to build content according to the business’s needs. The ideal candidate is creative, tenacious, adaptable, a strong communicator, and a proactive team player.