Communication Planning and Operations Lead Specialist

Job Summary

The Lead, Comms Planning & Ops Specialist ensures alignment across communications initiatives and supports the execution of strategic priorities. Acting as a key integrator, the Lead Specialist coordinates with stakeholders across the full communications function to optimize workflows, maintain visibility into ongoing efforts and support the execution of strategic priorities. The team member will also act as a project coordinator for the executive comms team with direction from the Strategic Planning & Operations Manager. Ability to maintain confidentiality and use discretion is a must.

Essential Functions

• Serves in a consulting role with key clients, translating business objectives into communications and marketing strategies, providing counsel and guidance. Executes and implements Spectrum Health communications and marketing plans, including the development of materials for clients. (Skilled Level)
• Responsible for cultivating strong relationships with clients. Anticipates client needs, identify opportunities and solutions. (Skilled Level)
• Develops monitoring and tracking systems to determine the effectiveness of communications and marketing plans. (Skilled Level)
• Manages timelines and budgets as appropriate for department, product, and/or service line. (Skilled Level)
• Works with the appropriate leaders to coordinate resources responsible for execution of communications tactics. Works with Creative Services to produce communications materials. Ensures that System standards are followed. (Skilled Level)
• Coordinates with the appropriate staff to manage the content related to the Spectrum Health intranet and internet. (Skilled Level)
• Works closely with System Strategic Planning and Development to review market share, patient volume, and other research information to determine marketing needs. (Skilled Level)
• Supports system branding and image initiatives. (Skilled Level)

Qualifications

Required

• Bachelor's Degree Journalism, English, Communications, Marketing or Public Relations or equivalent combination of education and experience

• 7 years of relevant experience in communications

Preferred

• 2 years of relevant experience in health care communications, preferably with a large health care system

About Corewell Health

As a team member at Corewell Health, you will play an essential role in delivering personalized health care to our patients, members and our communities. We are committed to cultivating and investing in YOU. Our top-notch teams are comprised of collaborators, leaders and innovators that continue to build on one shared mission statement - to improve health, instill humanity and inspire hope. Join a nationally recognized health system with an ambitious vision of continued advancement and excellence.

How Corewell Health cares for you

• Comprehensive benefits package to meet your financial, health, and work/life balance goals. Learn more here.

• On-demand pay program powered by Payactiv

• Discounts directory with deals on the things that matter to you, like restaurants, phone plans, spas, and more!

• Optional identity theft protection, home and auto insurance, pet insurance

• Traditional and Roth retirement options with service contribution and match savings

• Eligibility for benefits is determined by employment type and status

Primary Location

SITE - Corewell Health Place - 100 Corewell Drive NW - Grand Rapids

Department Name

Communications - Corporate

Employment Type

Full time

Shift

Day (United States of America)

Weekly Scheduled Hours

40

Hours of Work

8:00 a.m. - 5:00 p.m.

Days Worked

Monday - Friday

Weekend Frequency

N/A

CURRENT COREWELL HEALTH TEAM MEMBERS – Please apply through Find Jobs from your Workday team member account. This career site is for Non-Corewell Health team members only.

Corewell Health is committed to providing a safe environment for our team members, patients, visitors, and community. We require a drug-free workplace and require team members to comply with the MMR, Varicella, Tdap, and Influenza vaccine requirement if in an on-site or hybrid workplace category. We are committed to supporting prospective team members who require reasonable accommodations to participate in the job application process, to perform the essential functions of a job, or to enjoy equal benefits and privileges of employment due to a disability, pregnancy, or sincerely held religious belief.

Corewell Health grants equal employment opportunity to all qualified persons without regard to race, color, national origin, sex, disability, age, religion, genetic information, marital status, height, weight, gender, pregnancy, sexual orientation, gender identity or expression, veteran status, or any other legally protected category.

An interconnected, collaborative culture where all are encouraged to bring their whole selves to work, is vital to the health of our organization. As a health system, we advocate for equity as we care for our patients, our communities, and each other. From workshops that develop cultural intelligence, to our inclusion resource groups for people to find community and empowerment at work, we are dedicated to ongoing resources that advance our values of diversity, equity, and inclusion in all that we do. We invite those that share in our commitment to join our team.

You may request assistance in completing the application process by calling 616.486.7447.