Commercial Lead Derma & Rheuma (m/f/d)

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Job Description

People First - At Takeda we are dedicated to improving the health and well-being of all people and bringing them the hope of a brighter future. It is our passion that transforms every job into meaningful action. Our people are the heart of Takeda. Are you looking for a patient-centric and innovation-oriented company to inspire you and promote your career?

JOB DESCRIPTION

You will plan for and implement an outstanding launch of Takeda's Pso/PsA asset and its associated services, following our goals, by taking full ownership of the launch plans and execution to set the foundation for a successful commercial launch. The purpose is also to ensure the asset enters the market positioned for adoption, aligned with patients and partners needs and supported by a organizational readiness.

You will report to Business Unit Head, GI/NS Austria.
 

SCOPE

• Develop the launch plan and coordinate its execution by working with the teams to guarantee market and customer understanding, identifying access and reimbursement pathways, engaging with partners to capture their insights and incorporate them in the brand strategy, developing brand value proposition and ensuring forecasting are aligned with our goals.
• Lead the planning of the commercial launch strategy, ensuring understanding of our goals and internal stakeholder alignment.
• Coordinate teams' efforts for launch readiness after hand-over of pre-launch team, including marketing, sales, regulatory, access, supply and medical affairs to ensure seamless execution.
• Manage project timelines, ensuring milestones are met.
• Propose and oversee sales targets, investments, budget planning and management, ensuring cost-effective use of resources, profitability and return on investment according to company expectation.
• Collaborate with technical teams to ensure product readiness and compliance with regulatory standards.
• Facilitate communication between commercial, technical, and support teams to ensure understanding and address any issues promptly.
• Monitor market trends and competitor activities, adjusting strategies to achieve competitive advantage and shaping the market in preparation for launch.
• Present progress reports to senior management, highlighting important achievements and areas for improvement.
• Ensure training and support for commercial in-field colleagues to promote the product.
• Responsible for KOL commercial engagement strategy, including leading commercial ad boards and engagement at congress/ events.
• Apply D3MF to monitor and increase launch processes.
• Perform these responsibilities in collaboration with MCE/CSEE and responsible above-LOC functions.
   

KEY ACCOUNTABILITIES

Launch Preparation and Execution

• Coordinate launch readiness, monitoring progress, removing roadblocks, and ensuring subject matter experts lead their respective areas.
• Develop pre-launch campaigns, go-to-market plans, branding, messaging, and channel strategies to build anticipation and awareness.
• Collaborate with Product Development and other teams to ensure understanding between product features, marketing programs, and audience needs.

Strategic and Tactical Planning

• Develop a comprehensive marketing strategy for the product launch, ensuring understanding of organizational goals.
• Conduct market research, competitor analysis, and audience insights to define unique selling propositions, target customer segments, and strategic opportunities.
• Create integrated strategic brand plans that increase portfolio assets and incorporate lifecycle management to ensure long-term growth in the Austrian market.
• Use market research, partner insights, and external trends to strengthen product positioning, maximize performance, and maintain a leadership position.

Cross-Functional and External Collaboration

• Lead collaboration with Sales, Communications, Regulatory, Medical Affairs, and Operations teams to implement marketing strategies.
• Partner with external agencies and vendors for creative development, media planning, and activation.
• Build and nurture productive relationships with important partners, including KOLs, and shape the product experience and market conditions for launch growth.

Execution and Monitoring

• Develop marketing programs and materials, integrating digital programs to boost engagement and execution effectiveness.
• Anticipate team member and market trends, identifying brand opportunities and risks, and implement strategies to lead competitive advantage.
• Implement strategic response by partnering with customer-facing teams and providing support.

Financial and Operational Leadership

• Collaborate with Business Intelligence and Finance to develop aligned forecasts and financial plans.
• Oversee OPEX and marketing budgets, tracking investments, identifying deviations, and implementing mitigation strategies to ensure financial stewardship.
• Ensure field budgets are allocated to improve results.

SKILLS and LEADERSHIP CAPABILITIES

• Informal and/or formal leadership experience
• Analytical skills and business acumen.
• Project management skills.
• Ability to collaborate and innovate.
• Produce new solutions and develop creative marketing approaches;

Digital Competencies

• Data-driven decision-making: interpret data to make informed decisions and promote outcomes.
• Digital collaboration: Experience working with colleagues in virtual or remote settings, using digital collaboration tools, incl. MS Teams.
• Digital fluency: Proficiency in applying digital tools, platforms, Artificial Intelligence (AI) and other technologies to communicate with impact and perform tasks.
• Learning and Innovation: Lead by example through intentional skill development, experimentation and encouraging a culture of digital curiosity.
• Trust & Security: Understanding of cybersecurity threats and best practices to protect sensitive information and systems.
• Transformation: Prior experience driving digital transformation, technology development and integration with daily work practices.

Experience and Education

• Bachelor in Health Science related discipline and Business Administration; MSc in Health Sciences, or MBA an asset.
• Minimum of 5 years of pharmaceutical experience, including 3 years in Product Management and new product launch. Previous pharmaceutical sales management experience.
• Product Launch experience in pharmaceutical industry; ideally within inflammatory diseases.
• Understanding of the Austrian healthcare / reimbursement environment.
• Fluency in German and English

Empowering our people to shine

At Takeda, we earn the trust of society and our customers through our values of Takeda-ism: Integrity, Fairness, Honesty, Perseverance. We incorporate these values in everything we do. They represent who we are and how we act. They help us make decisions that we can be proud of today and in the future. We enable our employees to develop their full potential. As a global top employer, we offer exciting career paths, promote innovation and strive for top performance in everything we do. Takeda fosters an inclusive, collaborative and international work environment where our teams are united by their relentless commitment to our goal of improving people's health and creating a better future for the world.

Learn more at takedajobs.com.

Diversity, Equity and Inclusion

Takeda is committed to foster diversity, equity and inclusion. Hiring decisions are based entirely on qualifications and are made regardless of gender, ethnic origin, religion, sexual orientation, age or disability.

Locations

Vienna, Austria

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time